Dixon Ticonderoga Company · 1 month ago
Product Manager - Education
Dixon Ticonderoga Company is seeking a Product Manager to set the strategy for their product lines and collaborate across various departments to bring that strategy to life. The role involves understanding market trends, conducting research, developing product plans, and leading innovations to meet consumer needs and drive business value.
Consumer GoodsManufacturingProduct Design
Responsibilities
Visionary for category growth
Deeply understand our business, industry, consumers, and trade customers
Translate those needs into business and technical requirements, product plans, and user stories by partnering with various stakeholders across the organization
Support company-wide initiatives to improve profitability, processes, and customer satisfaction
Proactively identify gaps and contribute creative and innovative ideas that drive business value
Excite both internal and external stakeholders behind the vision for the category and brand
Understand market trends, as well as consumer and trade customer needs for assigned product categories
Conduct market research and competitive analysis to identify opportunities and determine product requirements for new product offerings
Develop multi-year strategies and translate them into annual product plans
Lead development of innovation and product enhancements, including Private Label and OEM products
Partner with Market Managers, Sales, and customers in development of category strategies
Collaborate with internal functions /departments to ensure products are produced on time, on budget, and to specified requirements, including quality standards
Partner with Market Managers on go-to-market advertising and promotional plans
Provide product training to sales, trade customers, and consumers
Provide product support to internal and external customers
Create product specifications, obtain cost estimates, and develop pricing
Set up and maintain product information in SAP
Lead SKU rationalization efforts with Market Managers and Sales
Perform customer catalog reviews to ensure product accuracy and best placement
Work with Purchasing to approve new suppliers
Participate in trade show planning
Participate in product branding initiatives
Understand product assortment (Dixon Ticonderoga and competitive) at key distributor accounts
Work collaboratively with Sales Account Managers and Market Managers to expand placement of Dixon Ticonderoga products
Qualification
Required
Bachelor's degree in Marketing and/or Business, or related experience; MBA preferred
Minimum of five years experience in Brand or Product Management or a related marketing role
A solid track record of success in a brand or product management function that demonstrates strong individual results as well as team accomplishments
Ability to manage multiple projects and priorities simultaneously
Excellent cross-functional, project management skills
Knowledgeable of product management practices
Excellent verbal and written communication skills with the ability to organize thoughts and communicate, completely, and concisely
Strong interpersonal skills to collaborate, persuade and maintain strong working relationships
Ability to effectively present information to top management, customers, and other Dixon employees
Strong problem-solving capabilities, with an orientation to detail, at both the strategic and execution levels
Ability to stay flexible and agile in a fast paced and fluid work environment
Ability to effectively work in a team and drive results
Preferred
MBA preferred
Experience in the paper, art, and craft industries serving the education or consumer markets a plus
Company
Dixon Ticonderoga Company
Dixon Ticonderoga Company produces and markets an array of writing products that includes paints, crayons, pens, erasers, and sharpeners.