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Agoda · 1 day ago

Senior Product Designer - AI Assistant & Conversational UX (Bangkok - Based, Relocation Provided)

San Francisco, CA

Full-time

Onsite

Senior Level

6+ years exp

Agoda is an online travel booking platform for accommodations, flights, and more. As a Senior Product Designer, AI & Conversational UX, you will lead the design of AI-driven chat that powers Agoda’s AI Assistant, collaborating with cross-functional teams to create intuitive and scalable user experiences.

Air TransportationE-CommerceHotelTourismTravelTravel Accommodations

Growth Opportunities

Responsibilities

Design end-to-end conversational flows across chatbots, messaging UIs, voice interfaces, and contextual surfaces on web and mobile

Translate AI and machine learning capabilities into user-centered features with clear, guided interactions

Build interaction models, flows, and prototypes that communicate intent and optimize for speed, clarity, and trust

Collaborate with AI/ML, product, and engineering to test, iterate, and scale new features

Advocate for accessibility, usability, and design quality across all touchpoints

Partner with content team, researchers, and other designers to define content strategies for natural, human-centric dialogues

Collaborate closely with the Design Systems team to ensure assistant UI components are scalable and deliver a seamless experience across chat and all app surfaces

Help define design principles and best practices for conversational UX at Agoda

Align on design direction through data-driven decisions, leveraging research and best practices, and proactively collaborating with PMs and stakeholders to validate concepts via user testing, experiments, or data analysis

Qualification

Conversational UXAI-driven toolsInteraction designFigmaUser research methodologiesData-driven mindsetUser-first mindsetCollaboration skillsCommunication skills

Required

6+ years of experience in product or interaction design, ideally with a strong focus on conversational interfaces, chatbots, or AI-driven tools

Bring a data-driven mindset to the role, leveraging research, data, and industry best practices to inform design decisions, and extensive experience validating ideas through user testing, experiments, and analysis in partnership with cross-functional teams

A portfolio showcasing end-to-end design work for messaging, chat, or AI-powered user flows

Strong systems thinking and interaction design skills — you can connect user needs with technical possibilities and design scalable solutions

Familiarity with the mechanics and constraints of LLMs, generative AI, or natural language processing

Experience with Figma, prototyping tools, and user research methodologies

A user-first mindset and passion for simplifying complexity through clear design

Excellent collaboration and communication skills in cross-functional settings

Preferred

Background in voice UX, multimodal interfaces, or customer support tools

Experience with localization and designing for multilingual audiences

Familiarity with personalization engines or recommendation system

Prior experience in travel, e-commerce, or large-scale B2C platforms

Company

Agoda

Glassdoor4.2

Agoda is a digital travel platform that provides access to hotels and holiday properties including flights. It is a sub-organization of Booking Holdings.

Founded in 2005

Singapore, Central Region, SGP

5001-10000 employees