Mars United Commerce · 2 days ago
Manager, Retail Search
Mars United Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to enhance business outcomes. The Manager, Retail Search will be responsible for executing retail media campaigns, managing optimization and reporting, and collaborating on strategies to meet client objectives.
AdvertisingMarketing
Responsibilities
Build and flawlessly execute best-in-class retail media campaigns across search
Own hands-to-keyboard set-up, management, optimization and reporting of retail search
Develop and collaborate on keyword, ad group, audience and targeting strategy, and refine overall activation plan based on client objectives and vendor/platform capabilities
Manage continuous improvement of daily and weekly optimizations across a variety of platforms and clients
Create and share presentations highlighting the campaign set-up and final plan with internal teams and clients
Support with developing retail strategy, client media mix, and budget allocations
Have clear understanding of campaign set-up, performance and reporting structure, and clearly set and communicate performance expectations with internal and external teams
Help manage team workflow, training, and internal project reviews
Report back on campaign performance. Collaborate with vendor and team to provide campaign data, insights and strategic recommendations based on client objectives, media strategy and results
Reports to Director Retail Search. No immediate direct reports
Qualification
Required
5+ years of experience in retail search space
Confident presenter and clear, persuasive communicator (verbal and written) of complicated information
Doer (v. a talker) with a 'roll up your sleeves and figure it out' mentality
Exceptional Excel skills are necessary (Pivot Tables, Vlookups, etc)
Google Suite Experience (Google Sheets, Docs, Slides)
Must have hands-on-keyboard media buying experience, including actively building and implementing keyword, ad group, audience & targeting strategies in-platform; real-time bidding expertise; proactive campaign monitoring; optimization; and results-based reporting
Retail media buying experience on Amazon and one or more of the following platforms is required - Walmart, Criteo, Citrus Ads, Kroger/Promote IQ, Instacart
Strong attention to detail and talented multi-tasker with an ability to organize and prioritize workload to manage timelines, budgets and deliverables for self, client, vendor and internal team
Ambitious self-starter who takes ownership of and great pride in his/her work
Passion for and strong knowledge of all elements of the retail and omnichannel media landscape
Creative and strategic thinker who gets excited about taking on and solving complex challenges
Curious and dissatisfied with the status quo, always thinking of ways to improve and grow
Collaborative team player and great listener, but unafraid to challenge peers or clients when necessary in order to achieve the best results for the project
Preferred
Google SEM or similar experience is a plus, but not required
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Mars United Commerce
Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday.
Funding
Current Stage
Late StageTotal Funding
unknown2021-05-17Acquired
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