Ninth Wave · 1 day ago
Marketing Manager
New York, NY
Full-time
Onsite
Mid, Senior Level
5+ years expNinth Wave is a company that empowers financial institutions with secure connectivity across the digital-finance ecosystem. They are seeking a dynamic Marketing Manager to lead B2B marketing initiatives, focusing on digital channels, events, and content to drive brand awareness and lead generation.
BankingBig DataFinancial ServicesSoftware
Responsibilities
Develop and execute digital marketing campaigns, including email, organic/paid social, and search engine marketing (SEO/SEM). Manage these campaigns through HubSpot
Optimize SEO/SEM performance to increase website visitors and leads
Create compelling content such as case studies, blogs, white papers, and industry reports to engage our B2B audience
Develop sales enablement materials, including collateral, presentations, playbooks, and training guides
Lead event marketing—plan, manage, and execute trade shows and custom events, including booth logistics and vendor coordination
Manage corporate communications, including website updates, media outreach, and PR initiatives
Analyze performance metrics (e.g., ROI, CPC, CPL, SEO) through SalesForce and HubSpot and use insights to continuously optimize campaigns
Manage the marketing budget, ensuring alignment with strategic goals and efficiency in spending
Qualification
Required
5+ years of B2B marketing experience in Saas, fintech or enterprise software
Prior experience marketing SaaS products within the Open Banking/Open Finance Ecosystem is required
Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API-driven platforms
Proven track record developing content across formats and channels (web, email, social, print, etc.)
Hands-on experience with marketing automation tools (e.g., HubSpot, Salesforce)
Proficient with platforms like Google Analytics (GA4), Semrush, and SEO/SEM tools, AI marketing tools
Experience managing integrated lead generation campaigns and reporting on KPIs such as ROI, CPL, and CPC
Strong event management skills—planning, logistics, vendor coordination, and onsite execution
Exceptional project management and organizational skills
Ability to manage and report on a marketing budget
Travel to industry events and conferences as needed to manage Ninth Wave's presence and promote brand visibility
Able to work in the Manhattan-based office
Collaborate in-person with Leadership and Sales teams at our New York City office to drive strategic initiatives
Company
Ninth Wave
Ninth Wave empowers financial institutions, enabling secure data exchange in a holistic and scalable open finance ecosystem.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Level Equity ManagementSARORAS Private Capital
2024-09-13Private Equity
2019-07-01Private Equity
Leadership Team
Thomas Fast
Chief Financial Officer & Head of Corporate Development
George Anderson
Founder
Recent News
2025-09-15
Company data provided by crunchbase