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CGI+ | Real Estate Investments · 3 weeks ago

Sales & Events Marketing Lead

LA Metro Area

Full-time

Onsite

Senior Level

5+ years exp

CGI+ is a real estate investment company focused on driving occupancy and revenue. They are seeking a Sales & Events Marketing Lead to build relationships with corporate clients, manage promotional activities, and ensure seamless guest experiences through strategic sales plans.

AdviceCommercialCommercial Real EstateReal EstateReal Estate Investment

Responsibilities

Marketing & Promotion: Develop promotional materials, manage social media, create email campaigns, and drive content for event awareness

Sales Alignment: Identify opportunities for sales engagement, support lead capture

Execution & Analysis: Monitor event execution, resolve issues, collect feedback, analyze performance metrics (attendance, leads), and report on success

Negotiate contracts, build relationships with suppliers, and ensure seamless coordination with internal teams

Experience: Proven event planning, marketing, and sales support experience, with a focus on driving measurable business results

Targeted Digital Marketing: Optimize for local SEO (e.g., "extended stay [city] corporate housing"), use paid ads, and maintain active social media to showcase amenities

Content Marketing: Create blog posts or guides on relocation, local business/hospital info to attract searchers

Local Partnerships: Collaborate with hospitals, construction companies, relocation services, and corporate HR for referrals

Direct Outreach: Sales teams need to visit local businesses, construction sites, and training centers to build relationships

Value Proposition: Emphasize cost savings (weekly/monthly rates), home-like amenities (kitchens), and safety/social distancing benefits

Corporate Accounts: Develop tailored packages and rates for long-term business travelers

Relationship Building: Maintain strong ties with travel managers, HR departments, and local event organizers

Channel Management: Work with Online Travel Agencies (OTAs) but also drive direct bookings for better margins

Sales Approach: More B2B (business-to-business) and community-focused, less reliant on transient leisure bookings

Qualification

Event PlanningCoordinationSocial Media MarketingEmail MarketingProblem Solving SkillsRelationship BuildingInfluencer ManagementClient RetentionHospitality Experience