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Center for Better Aging · 3 weeks ago

Outreach Executive

Chicago, IL

Full-time

Hybrid

Entry, Mid Level

$60K/yr - $60K/yr

2+ years exp

The Center for Better Aging (CBA) is a healthcare collaborative focused on improving health outcomes for adults over 50 in Chicago. The Outreach Executive is responsible for driving member acquisition and retention through community engagement, lead generation, and event execution.

Health CareHospitalMedical

Responsibilities

Meet and exceed monthly and quarterly member acquisition goals

Conduct targeted outreach in high-potential communities to generate leads and drive enrollments

Manage the full conversion process from lead capture to active membership

Develop and maintain a pipeline of prospects using Salesforce

Represent CBA at community events, fairs, and partner activations to promote services

Build strong relationships with community leaders, businesses, and referral sources to expand reach

Identify and cultivate strategic partnership opportunities to enhance lead flow

Plan, coordinate, and execute community-based events designed to increase awareness and drive acquisition

Track event performance and return-on-investment (ROI) to optimize strategies for maximum lead conversion

Develop and execute territory plans to target high-yield prospects

Engage leads via phone, in-person events, and digital channels to convert them to members

Conduct presentations and one-on-one consultations to clearly communicate CBA’s value proposition

Maintain accurate and timely reporting of outreach activities, leads, and conversions in Salesforce

Analyze performance data to adjust strategies and improve results

Qualification

Sales experienceMember acquisitionCommunity engagementEvent coordinationSalesforceHealthcare experienceCommunication skillsPersuasion skillsInterpersonal skills