Strategic Marketing Manager jobs in United States
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Kea · 2 weeks ago

Strategic Marketing Manager

positionRockwall, TX
timeFull-time
remoteOnsite
senioritySenior Level
date7+ years exp

KEA is looking for a Strategic Marketing Manager to transform their marketing approach into a proactive growth engine. This role involves creating and executing a unified marketing strategy that drives awareness, engagement, and pipeline development across various service lines, while leading a creative team to produce impactful marketing materials.

Information TechnologyNatural Language ProcessingRestaurantsSales AutomationSoftware

Responsibilities

Develop quarterly and annual marketing plans aligned with company growth goals
Define messaging frameworks and value propositions by industry vertical
Partner with sales and leadership to identify campaigns, target accounts, and high-impact initiatives
Build and manage a content calendar (articles, white papers, case studies, newsletters)
Write and edit materials that reinforce expertise — not sales pitches
Collaborate with internal subject-matter experts to produce insights and sector-focused pieces
Maintain brand voice consistency across all channels
Oversee website strategy, SEO, and content optimization
Build segmented email and nurture campaigns in Salesforce (by sector, role, or client type)
Launch and manage paid campaigns (LinkedIn, Google, industry publications)
Monitor analytics and conversion metrics; adjust campaigns for performance
Direct and mentor the design team; ensure creative work supports business objectives
Manage production of brochures, decks, and sales enablement collateral with strategic oversight
Lead brand evolution and enforce consistency in tone, visuals, and storytelling
Write and distribute professional press releases and announcements
Develop executive visibility through media placements, speaking engagements, and awards
Manage firmwide social and digital reputation, ensuring authenticity and credibility
Build dashboards to track lead sources, campaign ROI, and web performance
Manage the marketing budget and external vendors
Ensure data integrity between Salesforce, website analytics, and automation tools
Serve as the connective tissue between marketing, sales, and operations
Run monthly marketing syncs with department heads for upcoming initiatives
Support sales enablement through tailored sector collateral and messaging playbooks

Qualification

B2B marketingSalesforceContent strategyDigital marketingSEOCampaign managementTeam leadership

Required

7-10 years in B2B marketing, ideally in professional services, consulting, or CRE sectors
Strong writing and editing ability; understands thought leadership tone vs. sales copy
Hands-on experience with CRM (Salesforce), automation tools, and analytics platforms
Demonstrated success managing design and content teams
Curious, strategic, and metrics-driven mindset

Company

Kea

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kea empowers restaurants to operate more intelligently and own their relationship with customers.
dateFounded in 2018
location
Mountain View, California, USA
people-size11-50 employees
web-link
https://www.kea.ai

Funding

Current Stage
Early Stage
Total Funding
$30.71M
Key Investors
MarbruckStreamlined
2025-06-26Series Unknown· $13.71M
2020-11-20Series A· $10M
2019-05-15Seed· $6.7M

Leadership Team

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Adam Ahmad
Founder & Chief Executive Officer
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Recent News

FF News | Fintech Finance
Kea Rolls Out Local Payouts in 85+ Currencies
2025-11-25
WebProNews
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2025-10-15
EIN Presswire
AllScale and Kea Signal Strategic Collaboration on the Future of Bankless Finance
2025-10-02
Company data provided by crunchbase