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Geisinger · 3 weeks ago

Product Design Manager, Geisinger Health Plan

Danville, PA

Full-time

Onsite

Mid, Senior Level

5+ years exp

Geisinger is a healthcare organization focused on delivering quality care and innovative solutions. The Product Design Manager will blend market analysis and product development to create competitive offerings that meet consumer needs and drive business success.

Health CareHospitalMedical

Responsibilities

Focusing primarily on one line of business, develops and executes product roadmaps for:

Medicare Advantage Products (Medicare)

Individual and Small Group ACA products (ACA)

Fully insured, level-funded, and self-funded products (Commercial)

Develops flexible design constructs and product development processes that allow rapid iterative pro-typing and refinement of benefits, programs, and services, in collaboration with the market research team

Designs consumer-centric benefits, programs, and services that drive improvements in quality measures, overall member experience, and cost trend

Presents informative reports and recommendations to administrators and various internal and external audiences concerning product development and strategy

Understands the process flow of the benefits, marketing communications, and rate filings processes and recommends changes to optimize efficiencies and ensure flexibility and accuracy

Works collaboratively with other staff and multi-cross-functional teams, and incorporates internal data, metrics and key performance indicators, in product and member experience analysis as appropriate

Continually monitors, analyzes and interprets market and competitive data in collaboration with the market research team, recognizing changes in market conditions and presenting findings to mid-level and senior management, and uses the information to inform product strategy recommendations

Provides strategic direction and benefit design development and management, related to state and federal program bid development activities, playing a central role in the cross-functional bid development teams

Ensures product designs maintain compliance with both state and federal legislation and guidelines where applicable

Manages transfer of design specifications to the benefit configuration and implementation teams, as well as legal, medical management and marketing, to ensure product designs are accurately implemented, administered, and reflected in member and provider materials

Develops and conveys product strategy, design, target markets, and product performance measures, for presentation to leadership and affected stakeholders across the enterprise

This includes development of presentation materials and participation in leadership discussions

Lead the assessment, selection, and integration of point solutions (e.g., digital health tools, care navigation platforms, behavioral health solutions, chronic disease management, virtual care, fertility, musculoskeletal, etc.)

Collaborate with the market research team to evaluate emerging vendors, technologies, and trends that align with employer group needs and enhance the member experience

Collaborate with sales, actuarial, underwriting, operations, finance, marketing, compliance, and clinical teams to bring products from concept to launch

Partner with marketing to develop high-impact collateral that supports product positioning, sales enablement, and market engagement

Partner with Sales Training to support sales and account management teams through effective product education and training initiatives

Qualification

Product DevelopmentMarket AnalysisRegulatory ComplianceHealthcare ExperienceCross-functional CollaborationStrategic DirectionConsumer-Centric DesignData AnalysisSales EnablementPresentation Skills

Required

Bachelor's Degree- (Required)

Minimum of 1 year-Healthcare (Required)

Minimum of 5 years-Related work experience (Required)

Preferred

Master's Degree- (Preferred)

Benefits

Healthcare benefits for full time and part time positions from day one, including vision, dental and domestic partners

Company

Geisinger

Glassdoor3.5

Geisinger is a health and wellness organization that offers orthopaedic, weight-management, and heart care services. It is a sub-organization of Risant Health.

Founded in 1915

Danville, Pennsylvania, USA

10001+ employees