Ocean Spray Cranberries · 2 days ago
Associate Brand Manager
Lakeville, MA
Full-time
Hybrid
Entry, Mid Level
$87K/yr - $120K/yr
2+ years expOcean Spray is a farmer-owned co-op that focuses on delivering the goodness of cranberries. They are seeking an Associate Brand Manager to support the Growth Channels for their Beverages business, assisting in strategy development and execution, marketing, and innovation objectives.
AgricultureFood Processing
Responsibilities
Serve as a key member of Beverage Brand Marketing Team, responsible for supporting on all aspects of business ownership, including marketing communication strategy, packaging design, product forecasting
Responsible for tracking and reporting on weekly and monthly business performance, making recommendations derived from data and consumer insights
Support development of monthly and quarterly business updates, annual marketing plans and semi-annual Sales materials
Develop, own and monitor channel-specific forecasts, as part of Ocean Spray’s monthly demand planning process
Lead and influence cross-functional teams in channel specific product launches and initiatives
Support in development & execution of channel specific marketing and shopper programs to drive demand
Monitor all competitive/channel/customer activity and recommend actions as necessary to ensure achievement of revenue and market share goals
Partner with Sales team and relevant third parties supporting the business
Qualification
Required
Bachelor's Degree required
Candidate must have 2-3+ years of work experience in CPG brand management or with a marketing/strategic management consultancy
Strong proficiency with IRI / Nielsen POS data
Outstanding organizational skills with meticulous attention to detail
Candidates should be self-starters who have demonstrated personal and thought leadership capabilities in prior responsibilities
Candidates must possess basic knowledge of marketing practices and principles
Strong interpersonal and communication skills, with a proven ability to influence without authority
Travel 10%
Preferred
MBA Preferred
Channel Marketing experience preferred
Previous exposure to business unit P&L ownership, a plus
Benefits
Complete insurance package on Day-1 that includes a plethora of health and wellness programs
Health, Dental and Vision insurance
Health savings account
Flexible spending account
Life and accident insurance
Employee assistance program
Telehealth services
1:1 health coaching
Supportive benefits for all the stages of your life
401(k) with up to 6% Company matching; additional potential discretionary match at year-end
Short-Term Incentive/Performance bonuses
Flexible scheduling options
Vacation pay, up to three weeks of time (pro-rated for your first year of employment)
Holiday pay for 12 holidays
Career development and growth opportunities
Tuition/Education assistance programs
Access to LinkedIn Learning
Scholarship programs for children of employees
Parental leave
Bright Horizons Family Solutions – Back-up care, tutoring, etc.
Adoption assistance
Bereavement leave
Up to $300 fitness reimbursement
Up to $300 massage reimbursement
Employee appreciation events
Employee discounts
Charitable giving
Company
Ocean Spray Cranberries
Ocean Spray is a vibrant agricultural cooperative owned by more than 700 cranberry farmers in the United States, Canada and Chile who have helped preserve the family farming way of life for generations.
1001-5000 employees
H1B Sponsorship
Ocean Spray Cranberries has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (2)
2022 (4)
2021 (4)
2020 (4)
Funding
Current Stage
Late StageTotal Funding
$0.02MKey Investors
National Safety Council
2024-06-13Grant· $0.02M
2016-10-20Seed
Leadership Team
Thomas Hayes
Chief Executive Officer
Stacey Taylor
Vice President Procurement
Recent News
FoodProcessing.com
2025-12-18
2025-12-17
Company data provided by crunchbase