SC Johnson · 2 months ago
Manager, Customer Omni Marketing
USA - WI - Racine
Full-time
Hybrid
Mid, Senior Level
$137K/yr - $180K/yr
5+ years expSC Johnson is a fifth-generation family company that has been building iconic brands for over 130 years. The Manager, Omni Marketing is responsible for developing and executing integrated marketing strategies to drive sales and grow market share across in-store and online channels.
Consumer Goods
Responsibilities
Develop and implement omnichannel marketing plans aligned with business objectives
Leverage shopper insights and retailer-specific strategies to drive engagement and conversion
Manage marketing budgets to optimize ROI and ROO
Activate portfolio strategies in partnership with finance and revenue management
Optimize channel mix using performance data and Marketing Mix Modeling (MMA)
Lead development of impactful in-store marketing programs and creative briefs
Collaborate with sales teams to ensure flawless execution
Oversee online marketing campaigns, content strategy, PDP briefs, and digital shelf management
Continuously improve online performance through analytics, A/B testing, and trend monitoring
Serve as the key contact for internal teams and retail partners
Provide shopper insights to inform customer-specific strategies and sell-in materials
Manage relationships with external agencies (creative, media, retail media) to drive innovation and execution
Communicate plans, results, and insights across stakeholders
Share best practices and contribute to process development
Track and analyze campaign performance and shopper behavior
Apply insights from analytics and MMA to inform future strategies
Monitor competitor activity and retail trends to identify opportunities and threats
Develop competitive strategies to differentiate offerings
Qualification
Required
Bachelor's degree in marketing with 5+ years of relevant experience or 4+ years of relevant experience and an advanced degree
Qualified candidates must be legally authorized to work in the United States
Preferred
Experience with e-commerce marketing, SEO/SEM, and conversion optimization
Familiarity with retail media planning and AI/agentic technology integration
Strong curiosity and self-starter mindset
Excellent communication and collaboration skills
Strong project and budget management capabilities
Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics)
Working knowledge of retailer-specific platforms and retail media networks
Proven success in developing and executing omnichannel marketing campaigns
Experience managing budgets and analyzing ROI
Strong understanding of retail marketing principles
Benefits
Bonuses
Long-term incentives
Matching 401(k) contributions
Profit sharing based on company profitability
Subsidized health care plans
Maternity/paternity/adoption leave
Flexible work arrangements
Vacation purchase options
Recreation and fitness centers
Childcare
Counseling services
Company
SC Johnson
We’re SC Johnson, a family company at work for a better world™.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
H Fisk Johnson
Chairman, CEO, Chairman of the Board
Imran Warrich
Chief Technology Officer
Company data provided by crunchbase