Kahua · 1 month ago
Solutions Marketing Manager
Alabama, United States
Full-time
Onsite
Senior Level
5+ years expKahua is a company focused on driving demand across key verticals through strategic marketing efforts. The Solutions Marketing Manager will lead the execution of multi-channel campaigns to convert interest into pipeline and optimize performance throughout the customer journey.
B2BCloud ComputingCollaborationConstructionInformation TechnologyProject ManagementSaaSSoftware
Responsibilities
Lead the strategy and execution of Kahua’s targeted verticals with the goal of MQL to Opportunity conversion and ARR goals
Develop a deep understanding of Kahua’s customers, products, their target market segments & audiences and how best to reach buyers throughout the customer journey
Execute full-funnel marketing campaigns across email, digital ads, paid social, webinars, and more
Target named account lists with Account Based Marketing strategies designed to influence and accelerate pipeline generation
Own vertical-level lead generation and nurture strategy working closely with Sales, Product, and Solution Marketing leadership
Leverage existing content and collaborate with the content team to create industry-relevant messaging and assets
Optimize campaign performance based on data and feedback from Sales
Partner with Demandbase and Salesloft teams to align outreach and account-based tactics
Support regional events, webinars, and industry forums to drive engagement
Partner with Digital Strategy and Operations team to develop reporting and analytics metrics to forecast, measure, analyze and report the impact of demand programs and campaigns on MQL, pipeline, bookings and funnel velocity in assigned segments
Qualification
Required
Bachelor's degree in business, Arts, Science or Engineering required; MBA is a plus
5+ years of demonstrated success in marketing in a B2B SaaS company
Experience with account-based marketing programs and the Enterprise SaaS sales cycle
Experience with CRM and Marketing Automation Software (Salesforce and HubSpot is a plus)
Demonstrated ability to engage decision makers and executives
Honesty and integrity in all job responsibilities
Ability to collaborate effectively in a changing environment, and lead and drive direction with cross-functional teams
Data-driven, analytical mindset to drive marketing insights and decisions
Business savvy individual who likes to stay abreast of emerging trends and marketing tactics
Attention to detail with strong written and verbal communication skills
Superior work ethic and commitment to customer satisfaction – both internal and external
Exhibits alignment with Kahua's Core Values of Teamwork, Customer Focus, Continuous Improvement, Performance, and Work-Life Balance
Preferred
Experience and knowledge of the Construction market
Demonstrated track record of success meeting or exceeding lead and pipeline generation targets
Company
Kahua
construction project management information system built on a low-code platform
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$54.66M2021-02-05Series Unknown· $16.36M
2019-10-17Series Unknown· $16.36M
2016-11-14Series Unknown· $1.24M
Leadership Team
Scott Unger
CEO
Joe Guzman
Vice President, Partners
Recent News
2025-11-22
2025-11-19
Company data provided by crunchbase