Silk Commerce · 1 month ago
Senior Growth Lead - TikTok Shop
Los Angeles, CA
Full-time
Onsite
Senior Level
6+ years expOverCast Digital is a leading triple-certified TikTok Shop Partner based in Los Angeles, specializing in comprehensive solutions for social commerce channels. The Senior Growth Lead will manage and grow client partnerships, ensuring success in TikTok Shop and social commerce through strategic relationship management and performance analysis.
B2BB2CE-CommerceSoftware
Responsibilities
Act as the trusted advisor for clients, ensuring alignment between their goals and OverCast Digital’s solutions
Develop growth-driven strategies for TikTok Shop success, focusing on commerce, affiliate programs, and social selling
Communicate with clarity and confidence, guiding clients through campaign execution and optimization
Proactively anticipate client needs and offer solutions before challenges arise
Lead and mentor junior team members, helping them refine their client management and problem-solving skills
Work closely with internal teams to ensure seamless execution of client strategies, bridging communication between creative, marketing, and operations
Align with the VP of Accounts on account strategies, growth opportunities, and long-term client success
Analyze key performance indicators (KPIs) and translate insights into actionable recommendations for clients
Identify opportunities for account expansion, upsells, and cross-sells, driving long-term value
Develop and present quarterly business reviews, showcasing progress, learnings, and future growth opportunities
Qualification
Required
6+ years in account management, client services, e-commerce, or growth-focused roles
Strong understanding of social commerce, TikTok Shop, affiliate programs, and direct-response strategies
Exceptional soft skills, communication, adaptability, problem-solving, and relationship-building
Experience working with brands on growth-focused campaigns (not traditional media buying)
Ability to analyze KPIs and campaign performance and turn data into strategic insights
Passion for digital marketing, emerging commerce trends, and client success
Bachelor's degree in Marketing, Communications, or a related field
Preferred
Strong understanding of TikTok Shop and social commerce trends
Proficiency in Google Workspace, Lark and Slack
Company
Silk Commerce
Here at Silk Commerce, our greatest satisfaction comes from helping our clients’ businesses grow and succeed within a competitive marketplace.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Dong Xu
President & CEO
Company data provided by crunchbase