ReSound · 2 weeks ago
Regional Marketing Representative (Hybrid - Shakopee, MN)
Shakopee, MN
Full-time
Hybrid
Mid, Senior Level
$70K/yr - $90K/yr
5+ years expReSound is a company that develops intelligent sound solutions for hearing care. They are seeking a Regional Marketing Representative to provide localized marketing support for hearing care professionals, focusing on marketing planning and execution in the US. The role involves customer interaction, project execution, vendor management, and reporting on marketing initiatives.
ConsultingIndustrial DesignProduct DesignSupply Chain Management
Responsibilities
Provide primary point of contact for customers seeking support of their marketing efforts
Work alongside sales representatives to develop local market customer plans and identify local marketing opportunities
Participate in conference calls and/or meetings with key customers and prospective customers to discuss marketing opportunities and share ReSound marketing capabilities
Provide experience & data-backed advice to customers when requested on: General effectiveness of specific marketing ideas in a given market, Recommended timing of various marketing vehicles to optimize effectiveness, Advice on how to enhance their marketing ROI, Follow-up with accounts reviewing program post-mortem
Facilitate execution of customized marketing projects for customers through internal and external resources. Projects include traditional tactics (Newspaper ads, brochures, direct mail, referral programs) and digital tactics (website, SEO, paid search, display ads, Google/Facebook ads, redirect, and social media)
Work with existing and new vendors to complete project requests on behalf of ReSound customers
Effectively communicate through proofing process as intermediary between vendor and customer. Responsible from project inception through completion
Will be responsible to document marketing data for analysis
Documentation happens within PM software-based system
Regional Marketing Representative will be responsible for providing and presenting to small groups on multiple reports detailing accounts, projects and efficacy of programs where applicable
Regional Marketing Representative will be responsible for providing and presenting a quarterly summary report to assigned sales region representatives & marketing peers
Qualification
Required
Bachelor's degree in marketing or a business-related field
Minimum of 5 years marketing experience
Experience in medical device or hearing industry
Experience with franchise or small-business owners
Effective verbal presentation and written communication. Phone and email main communication platforms
Detail oriented and results driven
Ability to manage several tasks simultaneously and prioritize work with a variety of internal and external customers
Ability to work well with customers to understand their objectives, align on recommendations, and implement plans to reach goals
Demonstrated capability to engage stakeholders regarding marketing advice
Ability to work with multiple projects simultaneously and ensure high-quality execution
Ability to effectively communicate the strategic rationale of various marketing programs as they relate to enhancing growth in each account
Ability to understand opportunity identification and prioritization as it relates to meeting targets
Understanding of Resounds' product line and how it can be leveraged to drive more business or garner competitive share
An understanding of the hearing instrument business from both a manufacturer and dispenser point of view
Benefits
Annual bonuses
Health insurance
A 401(k) plan
Paid vacation and holidays
Company
ReSound
ReSound is part of GN Group, the global leader in intelligent audio solutions that let you hear more, do more and be more than you ever thought possible.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$10.77M2015-10-09IPO
2014-06-16Series A· $5.97M
2011-08-26Angel· $4.56M
Leadership Team
Rich Swanson
Chief Operating Officer
Recent News
Business Journals
2023-01-27
Company data provided by crunchbase