CoStar Group · 10 hours ago
Performance Marketing Manager, LoopNet
Richmond, VA
Full-time
Onsite
Senior Level
5+ years expCoStar Group is a leading global provider of commercial and residential real estate information and analytics. They are seeking a highly experienced Performance Marketer to optimize auction results, leveraging audience insights and advanced marketing technology to drive exceptional outcomes.
AnalyticsCommercial Real EstateReal Estate
No H1B
Responsibilities
Define and execute a performance marketing vision for auctions, leveraging audience insights, data, and technology
Continuously optimize campaigns to maximize ROI and auctions listing effectiveness
Inform and implement advanced tactics including automated communications and triggered campaigns
Build scalable processes for campaign delivery and optimization across multiple channels
Use our extensive data to inform targeting, bidding strategies, and personalization
Conduct rigorous testing and performance analysis to identify growth and optimization opportunities
Work closely with leadership while operating with autonomy to push initiatives forward
Partner with marketing stakeholders, product managers, and data analytics to ensure alignment and innovation
Qualification
Required
Bachelor's degree required from an accredited, not-for-profit, in-person college/university
Track record of commitment to prior employers
5+ years of experience in performance marketing, ideally in a marketplace environment
Deep technical knowledge of marketing automation, programmatic buying, and personalization
Proven ability to manage large-scale campaigns and budgets with a focus on measurable results
Excellent analytical skills and experience with data-driven decision-making
Preferred
Track record of defining and executing long-term performance strategies
Experience in marketplace dynamics, auction marketing, or listing optimization at scale
Expertise in marketing tech stacks, automation platforms, and personalization engines
Skilled in synthesizing large datasets into actionable insights; familiarity with attribution modeling and predictive analytics
Comfortable driving transformation in evolving programs and implementing scalable processes
Ability to present insights and recommendations to senior leadership
Benefits
Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
Life, legal, and supplementary insurance
Commuter and parking benefits
401(K) retirement plan with matching contributions
Employee stock purchase plan
Paid time off
Tuition reimbursement
Company
CoStar Group
CoStar Group (NASDAQ: CSGP) is the provider of commercial real estate information, analytics and marketing services.
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1998-07-01IPO
Leadership Team
Andy Florance
Founder and Chief Executive Officer
Chris Lown
Chief Financial Officer
Recent News
2026-01-22
bloomberglaw.com
2026-01-16
Company data provided by crunchbase