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EssilorLuxottica · 2 weeks ago

Manager - Consumer Analytics (CRM)

New York, NY

Full-time

Onsite

Mid, Senior Level

$100K/yr - $150K/yr

5+ years exp

EssilorLuxottica is a global leader in the eyewear industry, specializing in the design and distribution of ophthalmic lenses and frames. The Manager of Consumer Analytics will analyze customer behavior and campaign performance, delivering actionable insights to enhance CRM strategies and drive customer engagement.

EyewearHealth CareProduct Design

Responsibilities

Lead the development of recurring reports and ad hoc analyses that drive actionable insights, improving CRM strategies, and enhancing campaign performance across customer retention and acquisition efforts

Provide clear insights and recommendations to business leaders, forecasting campaign results and suggesting course corrections to meet or exceed business objectives

Design and implement testing methodologies and analytic approaches to answer key business questions, optimizing targeting tactics, and leveraging predictive models for improved campaign outcomes

Build and maintain dashboards and syndicated reports that evaluate consumer metrics and campaign KPIs, ensuring stakeholders have the data needed to make informed decisions

Partner with internal and external stakeholders to meet business objectives, providing regular reporting and deep-dive analysis on demand while managing expectations and delivering on time

Manage multiple projects simultaneously, ensuring timely and high-quality deliverables while standardizing analytic processes for efficiency and consistency

Qualification

SQLData analysisDashboard developmentBigQueryRelational databasesMicrosoft ExcelPowerPointCritical thinkingProblem-solvingCommunication skillsTime managementTeam collaboration

Required

BS/BA in economics, statistics, mathematics, or another quantitative field

5+ years of experience in applied analytics, consulting, or similar decision science roles

Intermediate to advanced proficiency in SQL, BigQuery, or similar querying languages (Python is a plus)

Strong experience working with relational databases and handling large datasets

Proficiency in Microsoft Excel and PowerPoint for data analysis and presentation

Strong communicator with excellent written, verbal, and presentation skills, proficient in active listening, and adept at conveying messages to diverse audiences across various hierarchical levels

Strong critical thinking, problem-solving skills, and attention to detail

Ability to work independently and collaboratively in a fast-paced, cross-functional environment

Detail-oriented, with strong time management skills to thrive in a fast-paced environment and meet deadlines

A collaborative and flexible approach, with a positive attitude towards teamwork and adaptability