Kraus-Anderson Insurance · 1 month ago
Public Outreach Manager
Minneapolis, MN, US
Full-time
Onsite
Senior Level
$70K/yr - $90K/yr
5+ years expKraus-Anderson Insurance is a leading general contractor in the United States, committed to building strong communities. The Public Outreach Manager will develop and execute strategic communication initiatives to promote the company's brand and goals, particularly within the K-12 and Government markets, while managing client relationships and ensuring effective messaging.
Financial ServicesInsurance
Responsibilities
Develop high-quality content for various channels, including press releases, newsletters, blogs, social media posts, email campaigns, and internal memos
Oversee the development and implementation of comprehensive communication and engagement plans that align with project goals, timelines, and communication objectives
Ensure brand consistency across all communications materials
Guide the development of KA’s project communication strategies before and after referendums, collaborating with internal teams to drive continuous improvement and growth
Support referendum campaign by creating flyers and social media material during the information campaign
Serve as a trusted strategic advisor to clients, guiding public outreach, messaging, and best practices in community engagement
Assists in proposal and interview process and strategy participates in office business development meetings
Build post referendum communications about KA project success for our clients
Participates in related trade associations and active in the local economic development community
Attends trade shows and educates potential clients on KA's construction-delivery models and our communication services
Develop strategic relationships with architects / engineers and other industry players
Works in collaboration with the K-12 Education and Government sector leadership to align with KA’s business development and communication strategies
Manage coordination with marketing and communications staff to produce cohesive, high-quality public engagement materials that support project goals and reinforce key messages
Provide strategic communication support to clients throughout all project phases, helping them sustain trust and transparency with their communities
Maintain and strengthen client relationships, supporting business development efforts through proposal writing, presentations, and participation in client meetings
Contribute to a culture of teamwork and continuous improvement by sharing insights, lessons learned, and innovative engagement practices
Write and distribute press releases, monitor media coverage, and create media kits
Plan, develop, and execute social media campaigns to drive engagement and referendum awareness
Monitor social media platforms for brand mentions, trends, and opportunities to engage. This may include text messaging, email blasts, managing social media pages, etc
Analyze digital communication metrics and adjust strategies to improve reach and engagement
Lead the planning and facilitation of community meetings, listening sessions, focus groups, and stakeholder workshops
Manage all event logistics, including scheduling, materials development, and coordination with internal and external partners
Lead the collection, synthesis, and presentation of public feedback to guide project recommendations, reports, and strategic decision-making
Qualification
Required
Associates degree in Marketing, Public Relations, Communications or equivalent
5+ years experience in a communications role or equivalent
Demonstrated computer proficiency (MS Office 365 – Word, PowerPoint, Excel and Outlook)
Excellent verbal and written communication skills, including ability to effectively communicate with internal and external customers
Ability to work under pressure and meet deadlines, while maintaining a positive attitude and providing exemplary customer service
Ability to use time productively, maximize efficiency and meet challenging work goals
Ability to maintain compliance with all company policies and procedures
Ability to possess and maintain exceptional work ethic as well as uphold company values and demand the highest standard of conduct from self and others
Preferred
Bachelors degree in communications, public relations, marketing or equivalent
Professional certifications in communications, PR, or digital marketing (e.g., APR, CMP) are a plus
Benefits
Medical insurance Plan Options
Health Savings Accounts (HSA)
Flex Spending Accounts (FSA)
Wellness Program
Fitness Center (Minneapolis)
KA University Training and Development
Fitness Center, KA corporate headquarters, Minneapolis
401(k) Plan
Company sponsored Short Term and Long Term Disability
Company sponsored Life/Accidental Death and Dismemberment Insurance
Time Off including vacation, sick and holiday pay
Workplace Flexibility
Paid Parental Leave
Paid Military Leave for Active Reserve Duty
Part time/Transition Options
Free Parking
Company
Kraus-Anderson Insurance
Kraus-Anderson Insurance is an independent agency providing a spectrum of effective risk management tools.
51-200 employees
Funding
Current Stage
Growth StageRecent News
2025-02-09
Company data provided by crunchbase