Robert Half · 3 weeks ago
Marketing Quality Assurance Analyst III
United States
Full-time
Remote
Mid, Senior Level
$94K/yr - $138K/yr
6+ years expRobert Half, one of FORTUNE’s World’s Most Admired Companies, is hiring a Marketing Quality Assurance Analyst III to join the Marketing department. The role involves designing, executing, and maintaining complex test cases for multi-channel marketing campaigns, validating dynamic content, and collaborating with various stakeholders to ensure quality assurance processes are met.
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Responsibilities
Design, execute and maintain complex manual and automated test cases for multi-channel marketing campaigns sent from Salesforce Marketing Cloud; record and log results
Validate dynamic content rendering for multi-language campaigns
Perform data-driven testing for email journeys triggered by Salesforce CRM Lightning data and Salesforce Marketing Cloud
Create and update manual/automated test cases as needed
Audit existing test cases and test data monthly to prevent out of date/stale tests
Approve changes to test cases/environment made by other QA team members
Create and maintain user data for new features for validation for Marketing stakeholders
Understand the requirements for projects they are working on and the dependencies of the project
Work with QA team members to perform risk assessment, time estimates of test strategy for their projects
Create and design test plans/cases for their projects (including but not limited to: requirement maps, happy path/failure paths, expected results, user data, risk assessment, time assessment.)
Actively participate in or lead meetings with various stakeholders
Provide real-time updates to projects QA is working on
Ask questions to help narrow down project requirements
Provide weekly reports to management (test cases executed, time spent, errors found in production etc.)
Verify issues raised by stakeholders/customers
Use domain expertise to try to narrow down root cause of the issues
Identify what test coverage we need in place to not run into reported errors again
Work with the Marketing Automation, operations and engineering teams to reproduce errors with email journeys and automations, SMS and push, in Salesforce Marketing Cloud and Salesforce Lightning CRM
Monitor alerts from third party vendors re: outages; Address breaks in experiences
Keep up to date on new tools and best practices, communicates interesting finds to team members
Collect data points for existing test procedures to determine their validity
Help design Proof of Concepts for new process improvements
Qualification
Required
Bachelor's degree in related field or equivalent experience
6+ years of experience in Quality Assurance in a digital marketing environment, with at least 4 years using Salesforce Marketing Cloud
4+ years hands-on experience with Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email Studio)
Advanced SQL scripting skills for data validation and complex query development
Strong ampscript knowledge for email rendering, SMS/push, and dynamic content verification
Strong HTML/CSS/Javascript knowledge to understand email rendering, SMS/push content blocks and cloud pages in SFMC
Proven experience validating multi-channel campaigns (email, SMS, push) and dynamic content personalization using Salesforce Marketing Cloud, Marketing Cloud Personalization, and Einstein features
Strong background in data flow analysis, API testing, and integration validation between CRM and marketing platforms
Experience in QA for data cloud platforms, specifically Salesforce Data Cloud, with strong skills in validating data pipelines, cloud integrations, and end-to-end data workflows
Advanced experience with software test planning, execution and validation, including expertise with various testing tools and methods (, , QTest, JiraSelenium)
Advanced experience in test environment managements, test collaboration, tools selection and implementation in a medium to large company with a global environment
Advanced knowledge of business process and data flow identification and documentation
Advanced testing application interfaces and data conversion
Experienced with industry standard code review practices
Experience managing testing in multiple Cloud (Data cloud / AWS ) based environments
Advanced knowledge of the overall application development and bug life cycle. Agile preferred
Ability to conduct test planning and execution
Demonstrated ability to understand and interpret business acumen
Capable of balancing multiple priorities and remain flexible in a changing environment
Strong analytical and problem-solving ability
Strong professional judgment with the ability to appropriately influence others as needed
Excellent oral, written and interpersonal communication skills
Ability to gather and synthesize requirements effectively; document requirements and confirm observations with product development and business owners
Ability to create detailed and complex test plans for large very complex initiatives
Knowledge of multiple testing methodologies and non-functional testing practices
Ability to develop and manage multiple enterprise-wide test plans, meeting established deliverables and timelines
Ability to facilitate, conduct meetings, gather information, and present status
Ability to design testing solutions for new processes and new business practices
Expertise in QA tools and frameworks (e.g., Robot Framework, , Selenium)
Proficiency in SQL, Ampscript, HTML, CSS, JavaScript for email rendering and data validation
Familiarity with Cloud environments (Salesforce Data Cloud / AWS ) and Agile methodologies
Experience with Jira, qTest, Email on Acid and other test management tools
Salesforce Certifications: Salesforce Certified Marketing Cloud Email Specialist
Benefits
Group health insurance benefits (medical, vision, dental)
FSA and HSA healthcare accounts
Life and accident insurance
Adoption and fertility assistance
Paid parental leave of up to 6 weeks
Short/long term disability
Paid time off for vacation, personal needs, and sick time
Choice Time Off (CTO)
Up to 11 paid holidays per calendar year
401(k) savings and investment plan or deferred compensation plan (if eligible)
Employer match of 100% on the first 3% of your contributions for eligible employees
Company
Robert Half
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10001+ employees
H1B Sponsorship
Robert Half has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
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Trends of Total Sponsorships
2024 (1)
2023 (31)
2022 (32)
2021 (18)
2020 (22)
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Keith Waddell
President and CEO
Paul Gentzkow
President and Chief Executive Officer, Talent Solutions
Recent News
EIN Presswire
2025-04-14
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