Keysight Technologies · 22 hours ago
Product Marketing Engineer
Keysight Technologies is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design and various markets. The Portfolio Marketing Engineer will define strategies for global campaigns, execute high-impact programs, and measure the impact of marketing initiatives.
Responsibilities
Define strategy for global campaigns You will lead the strategy, planning, and execution of global marketing campaigns for Keysight’s solutions. This includes creating high-quality content—messaging, white papers, use cases, eBooks, demos, videos, and webinars—that highlights both new product introductions and established solutions. Your work will connect customer application challenges and Keysight’s unique technical advantages
Execute high-impact programs with cross-functional teams You will collaborate with global campaign teams, product management, and dedicated marcom resources to design programs that grow and influence your target audiences. Your goal is to drive awareness, engagement, and high-quality pipeline for Keysight’s solutions
Measure impact and continuously optimize You will ensure your campaigns align with Keysight’s communication channels and brand standards. You will monitor program performance, analyze audience behavior, and optimize content and tactics to meet measurable goals. You will have access to a full set of creative and operational resources, including designers, branding, email, and content experts, to help you execute at scale
Qualification
Required
Bachelor's degree in Electrical Engineering or equivalent
2-3+ years of product marketing experience
3+ years of experience developing technical or product marketing content and programs
Experience building global marketing programs with defined KPIs and measurable outcomes
Ability to distill complex concepts into clear, structured, and actionable plans
Excellent writing skills with a focus on clarity, accuracy, and customer value
Strong analytical abilities: experience with Eloqua, Domo, or similar tools is a plus
Experience developing solution-oriented marketing assets (messaging, white papers, eBooks, videos, webinars, etc.)
Successful track record working with global and cross-functional teams
Company
Keysight Technologies
Keysight Technologies is an electronic measurement company.
H1B Sponsorship
Keysight Technologies has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (83)
2024 (67)
2023 (122)
2022 (110)
2021 (93)
2020 (113)
Funding
Current Stage
Public CompanyTotal Funding
$1.35BKey Investors
Department for Science, Innovation and Technology (DSIT)
2025-04-10Post Ipo Debt· $750M
2024-10-02Post Ipo Debt· $600M
2023-09-15Grant
Leadership Team
Recent News
2026-01-07
2026-01-06
Company data provided by crunchbase