Advantage Solutions · 22 hours ago
Brand Activation Manager
Madison, WI
Full-time
Hybrid
Entry, Mid Level
2+ years expAdvantage Solutions is one of North America’s leading sales and marketing agencies specializing in outsourced sales and marketing services. The Market Manager position is responsible for staffing, training, and motivating Brand Ambassadors to drive consumer engagement and ensure the successful execution of marketing programs.
ConsumerMarketingRetail
Responsibilities
Manages all aspects of Brand Ambassador team including recruitment, training, weekly event execution, and reporting
Ensures Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events
Regularly travel in market for purpose of, but not limited to; BA development, activation audits and performance reviews
Overall performance management of Brand Ambassadors providing direction, guidance, and support where necessary
Develop employees for career advancement and succession planning
Drive professional and value-oriented relationships with key wholesaler/client field management teams to drive positive relationships
Use reports and presentations to highlight success and/or improvement areas relative to program execution – performance vs. performance objectives, competitive intelligence, key market initiatives, wins, losses, opportunities, and challenges
Work collaboratively with support and agency operations team in areas including, but not limited to, report development, event execution, financial control, and coverage model execution/revisions
Conduct weekly conference calls with DM to communicate program updates and strategic priorities
Manage budget for assigned geographic area to maximize revenue and profit and lowering workman’s compensation claims by enforcing a safe work environment
Drive professional and value-oriented relationships with key wholesaler/client field management teams to drive positive relationships. Maintains consistency and highly visible presence in designated accounts within assigned territory
Work collaboratively with support and agency operations team in areas including, but not limited to, report development, event execution, financial control, and coverage model execution/revisions. Efficient tactical support on BA process, day to day business needs, and administrative support. Communicate daily/weekly with BAs through Whats App. Conduct weekly conference calls with local team to communicate program updates and strategic priorities
Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources
May delegate work of others and provide guidance, direction and mentoring to indirect reports
Travel and Driving are essential duties and function of this job
Travel up to 50%
Qualification
Required
Bachelor's Degree
2-4 years of experience
Team player; works collaboratively with others
Able to work in a fast-paced, results-driven environment
Able to be nimble in ambiguity; be open to change; embrace innovative ideas
Able to communicate effectively through various methods while appropriately tailoring the message to the audience
Ability to work independently while managing multiple tasks and deadlines
Proven success in the execution and evaluation of sampling programs
Experience with recruiting, interviewing, and training Brand Ambassadors
Experience in creating weekly schedules with specific parameters for execution
Experience with approving team events, recaps, and payroll systems
Preferred
Experience In The Alcohol Or Beverage Industry
Experience working in an agency, retail, CPG or CE environment
Company
Advantage Solutions
Advantage Solutions is a premier sales and committed to building brand value for our clients and customers.
10001+ employees
H1B Sponsorship
Advantage Solutions has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (7)
2023 (5)
2022 (2)
2021 (3)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$3.35BKey Investors
Juggernaut Capital Partners
2020-10-29IPO
2020-10-28Post Ipo Equity· $855M
2020-10-28Post Ipo Debt· $2.5B
Leadership Team
David Peacock
Chief Executive Officer
Brian G Stevens
Chief Financial Officer & Chief Operating Officer
Recent News
2025-11-08
2025-11-08
2025-10-10
Company data provided by crunchbase