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NinjaOne · 2 days ago

Senior Manager, Account Based Marketing

Austin, TX

Full-time

Hybrid

Senior Level

$120K/yr - $160K/yr

7+ years exp

NinjaOne is a company that automates IT processes to enhance productivity and security for its customers. They are seeking a Senior Manager, Account Based Marketing to develop and optimize ABM programs that drive pipeline growth and engagement with target accounts.

Cyber SecurityDocument ManagementInformation ServicesSoftwareSoftware Engineering

Growth Opportunities

No H1B

Responsibilities

Develop and Own the Global ABM Strategy – Design and refine NinjaOne’s global ABM framework, targeting strategies, and engagement models across all key segments

Partner Closely with Sales Leadership – Build deep trust and collaboration with Sales to ensure ABM efforts directly support account priorities, pipeline acceleration, and revenue outcomes

Lead and Inspire a Global Team – Manage and mentor a team of 5-7 ABM specialists across regions, fostering collaboration, innovation, and professional growth

Design Multi-Channel Campaigns – Plan and execute 1:1, 1:few, and 1:many ABM programs across digital, events, and direct channels to drive account engagement and influence

Leverage Data and Insights – Use account intent data, firmographics, and engagement analytics to inform targeting, messaging, and optimization

Align with Go-To-Market Priorities – Partner with Product Marketing, Demand Generation, and RevOps to ensure ABM programs are prioritized around key business objectives

Optimize Campaign Performance – Establish measurement frameworks, analyze performance, and report outcomes and insights to executive stakeholders

Champion Sales Enablement – Develop tools, playbooks, and insights that empower sales teams to engage target accounts more effectively

Innovate and Evolve ABM Practices – Stay ahead of industry trends and technologies to continuously refine NinjaOne’s approach to account-based engagement

Other duties as needed

Qualification

Account Based MarketingB2B MarketingSalesforceABM PlatformsData AnalysisTeam ManagementStrategic ThinkingCommunication SkillsOrganizational SkillsCreative Mindset