Solomon Page · 4 hours ago
Vice President of Brand Marketing
New York, NY
Full-time
Onsite
Director/Executive
$225K/yr - $250K/yr
12+ years expSolomon Page is a specialty niche provider of staffing and executive search solutions, and they are seeking a Vice President of Brand Marketing with relevant Fashion experience. This role involves building immersive brand experiences, driving measurable growth across digital channels, and shaping the brand's universe in a competitive market.
Asset ManagementConsultingProfessional Services
Hiring Manager
Sue Lamoreaux
Responsibilities
World-Building & Narrative: Translate the Creative Director’s vision into immersive brand experiences by developing compelling settings, stories, and characters that resonate with customers
Budget Planning & Management: Develop and manage annual and campaign-specific marketing budgets, ensuring efficient allocation of resources across channels. Monitor spend and ROI to optimize investments and maintain financial accountability
Digital Marketing Strategy: Work with the E-commerce Director and internal teams to oversee all digital marketing initiatives, including SEO, SEM, email marketing, social media, and e-commerce strategies. Drive innovation by leveraging emerging technologies and platforms to enhance brand visibility and engagement
Technology Integration & Innovation: Identify and implement new marketing technologies (automation tools, analytics platforms, AI-driven solutions) to improve performance and scalability. Stay ahead of industry trends and ensure the brand adopts cutting-edge solutions for growth
Performance Analytics & Optimization: Establish KPIs and reporting frameworks to measure campaign effectiveness and inform strategic decisions. Use data-driven insights to continuously refine marketing strategies and improve conversion rates
Digital Growth Strategy: Design and execute strategies across affiliates, paid media, substacks, influencer partnerships, events, pop-ups, and collaborations to drive demand and loyalty
Strategic Execution: Establish clear agendas, processes, and frameworks that make growth strategies actionable and understandable across the organization
Cross-Functional Collaboration: Work hand-in-hand with creative leadership while leveraging shared services and resources from a larger infrastructure to maximize impact
Market Competitiveness: Benchmark against competitors and implement strategies that bring the brand up to par—or ahead—in digital presence, customer engagement, and demand generation
Community & Engagement: Build brand communities that foster identity and belonging, ensuring customers feel part of the brand world
Innovation & Longevity: Continuously tap into emerging methods of growth and demand creation, ensuring the brand remains relevant and future-proof
Qualification
Required
12+ years of progressive marketing leadership experience, with expertise in brand strategy and digital growth
Proven track record of scaling brands through modern channels (affiliates, paid media, influencer strategies, events, collaborations)
Demonstrated expertise in budget planning and management with the ability to optimize spend and maximize ROI
Strong background in digital marketing strategy, including SEO, SEM, email, social media, and e-commerce
Experience with technology integration and innovation, implementing automation, analytics, and AI-driven solutions
Skilled in performance analytics and optimization with a data-driven approach to refining strategies and improving conversion rates
Strong background in storytelling, creative direction, and customer engagement
Ability to design and implement clear processes that drive measurable results
Resourceful, 'scrappy' operator who thrives in dynamic environments and can balance creativity with execution
Exceptional leadership and communication skills with the ability to inspire teams and stakeholders
Company
Solomon Page
Founded in 1990, Solomon Page is a leading staffing and executive search firm headquartered in New York City with offices across the United States.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Lloyd Solomon
Managing Director
Rachel Tigges
CMO
Company data provided by crunchbase