SmartBug Media · 1 month ago
Channel Sales Executive
SmartBug Media is a leading HubSpot agency recognized for its digital solutions that support organizations throughout the customer lifecycle. The Channel Sales Executive will cultivate strategic relationships within the HubSpot organization to drive revenue through co-selling, requiring a deep understanding of the HubSpot ecosystem and channel sales dynamics.
AdvertisingConsultingMarketingPublishingSearch EngineSocial Media Marketing
Responsibilities
Develop and execute engagement strategy to build relationships across SMB, Mid-Market and Corporate Sales segments within HubSpot
Conduct regular account mapping sessions with HubSpot to analyze prospect lists, identify overlapping target accounts, and coordinate joint outreach strategies
Analyze data to identify opportunities where our specialties align with HubSpot goals
Present pipeline forecasts and channel health reports clearly to both internal leadership and external Partner Development Manager (PDM)
Represent agency at INBOUND and other partner events
Serve as the primary point of contact for a portfolio of HubSpot Growth Specialists, building strong, trusting "co-selling" relationships
Prioritize immediate responsiveness to “Partner Assisted” leads, recognizing that speed-to-lead is critical for maintaining trust and momentum with referring HubSpot representatives
Function as a strategic partner on sales calls, bridging the gap between technical requirements and business value
Position the agency’s core competencies and specialized solutions within the HubSpot sales organization, ensuring all reps clearly understand the agency's ideal client profile and competitive differentiators
Navigate and resolve conflicts with professionalism, ensuring the long-term partnership remains prioritized
Drive full-cycle revenue generation against a personal goal of $1M+, managing the sales process from partner introduction through scoping, negotiation and contract execution
Uphold rigorous pipeline hygiene and data integrity within HubSpot, applying strict qualification criteria to validate opportunities and ensure accurate forecasts
Demonstrate a commitment to continual learning regarding the HubSpot platform, staying ahead of product updates to remain a valuable resource to partners
Inspire confidence during the sales process by demonstrating HubSpot acumen and industry expertise
Qualification
Required
Education: Bachelor's degree or relevant professional experience
Experience: 3+ years of experience selling with or through a software partner ecosystem
Knowledge: Deep understanding of the HubSpot corporate structure and ecosystem hierarchy, and the ability to navigate roles and motivations to advocate for the agency
Partnership Approach: Proven ability to be a trusted advisor to the client and a supportive partner to the sales representative. Strategic mindset focused on long-term relationship capital
Sales Skills: Strong proficiency in consultative selling methodologies. Ability to command a room, manage complex negotiations, and close high-value professional services contracts
Technical Skills: Conduct high-impact demos of solutions
Power Skills: Excellent written and verbal communication, presentation skills, consultative selling, project management abilities, and a proven track record of working independently and collaboratively
Preferred
Experience working at a HubSpot partner agency
HubSpot Software Certifications
Existing relationships within the HubSpot sales organization
Company
SmartBug Media
SmartBug Media is a digital and content marketing firm that offers a variety of services to its clients.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
American Discovery Capital
2020-02-20Private Equity
Recent News
2025-06-04
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