Hasbro · 2 days ago
Sr Analyst, Marketing Analytics
Pawtucket, RI
Full-time
Hybrid
Senior Level
$94K/yr - $140K/yr
5+ years expHasbro is a company dedicated to entertaining and connecting generations of fans through storytelling and play. They are seeking a Senior Analyst of Marketing to lead data analysis, develop strategic insights, and ensure that data-driven decisions inform marketing efforts, focusing on campaign performance and analytics strategy.
Card and Board GamesConsumerGamingToys
Responsibilities
Oversee the design and development of campaign and competitive performance reports
Track campaign performance, provide data necessary for testing, and deliver insight based recommendations to optimize results for marketing efforts
Synthesize analytical findings and recommendations for use in larger reports for both marketing teams and teams in other business units in an understandable, impactful way
Wrangle Hasbro Marketing’s data and analytical outputs in collaboration with data engineering to manage data collection, transformation, and storage practices
Analyze large datasets to identify patterns, trends, and actionable insights that can influence and optimize advertising campaigns
Ensure alignment of campaign goals with data-driven objectives, effectively translating marketing efforts into analytics strategies
Provide oversight for external agency and partner reporting, ensuring impact of outsourced efforts and analysis
Build and document processes by fostering a collaborative team culture focused on continuous learning, innovation, and process improvement
Present data insights and trends during cross-functional meetings, showcasing the impact of the marketing’s work on business objectives
Collaborate with media, creative, executional, and analytic teams to ensure data and analytics are seamlessly integrated into marketing’s planning and strategy work
Stay current with emerging analytics tools, technologies, and methodologies to drive operational excellence
Qualification
Required
Bachelor's or Master's degree in Data Science, Marketing Analytics, Business, Statistics, or a related field
5 years of experience in data analysis, marketing analytics, or related fields, preferably within an advertising or digital marketing agency
Strong knowledge of analytics and reporting tools (e.g., Google Analytics, Tableau, Power BI, SQL)
Proficiency in data manipulation and visualization software (Tableau, PowerBI), as well as data languages such as SQL, R, or Python
Demonstrated ability to translate complex data insights into actionable recommendations for stakeholders at all levels
Excellent communication, presentation, and indirect management skills
Strong organizational and time-management skills, with the ability to maintain flexibility while handling multiple projects and meet deadlines
Experience with A/B testing, segmentation analysis, and digital campaign measurement
Proven success in a fast-paced, collaborative, and client-focused environment
Proficient in MS Office
Preferred
Familiarity with statistical modeling and machine learning techniques is a plus
Benefits
Health & Wellness: Medical, Dental, and Vision Insurance
Time Off to Recharge: Paid Vacation & Holidays
Financial Well-being: Generous 401(k) Match
Life & Family Support: Paid Parental Leave
Giving Back: Volunteer & Employee Giving Programs
Level Up Your Skills: Tuition Reimbursement
Exclusive Perks: Product Discounts & More!
Company
Hasbro
Hasbro is engaged in providing children’s and family leisure time products with brands and entertainment properties.
5001-10000 employees
H1B Sponsorship
Hasbro has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (5)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$500M2024-05-08Post Ipo Debt· $500M
2010-12-21IPO
Leadership Team
Barry Dorf
Vice President of Interactive Global Licensing and Business Development
Dan Shull
Chief Digital Information Officer
Recent News
Polygon.com - News
2026-01-25
2026-01-23
Company data provided by crunchbase