FusionAuth · 4 weeks ago
Senior Director of Demand Generation (Remote, U.S.)
United States
Full-time
Remote
Director/Executive
$150K/yr - $190K/yr
7+ years expFusionAuth is a fast-growing startup and leading provider of customer identity and access management software. They are seeking a Senior Director of Demand Generation to build and scale a high-performing demand engine that drives meaningful revenue growth, overseeing global pipeline strategy and leading a demand generation team.
Cyber SecurityDeveloper ToolsIdentity Management
No H1B
Responsibilities
Own FusionAuth's global pipeline generation strategy by leveraging the right mix of volume, velocity, and efficiency across all channels
Build quarterly and annual pipeline plans and models that tie directly to revenue goals and validated by funnel math
Lead, mentor, and grow a high-performing demand generation team
Develop integrated persona- and vertical targeted campaigns leveraging paid and owned channels, such as email, digital, third-party, webinars, events, and more
Work with Revenue Operations to implement and execute marketing program strategy, funnel optimization, ROI analysis, and tech stack selection and implementation
Manage a demand generation budget that meets company goals for growth and ROI, while maintaining a watchful eye on program optimization and spend
Work with our SDR and Sales teams to create programs that not only generate net-new leads, but also accelerate them through the entire sales funnel
Own a marketing-generated and influenced pipeline and revenue number, and help build out the metrics and dashboards that focus and optimize demand generation activities
Partner with our content and product marketing team to promote and leverage key content assets through an integrated campaign strategy
Build and operationalize an Account-Based marketing strategy for high-value target accounts
Work cross-functionally with key executives, sales, operations, finance, and product to communicate marketing activities and results with the overall team
Leverage emerging tools, like AI, for team efficiency, productivity, and innovation
Develop key dashboards and KPIs, regularly present insights to GTM leadership, and provide clear recommendations for leadership
Qualification
Required
7+ years in marketing leadership roles in B2B software, security or infrastructure software a plus
Experience marketing to technical buyers
Proven success building demand engines that drive predictable pipeline and revenue at scale - $30M+ ARR environments preferred
Strong expertise in developing and optimizing multi-channel, full-funnel campaigns and ABM
Strong analytical competency, fluent in funnel math, performance metrics, attribution, and forecasting
Hands-on experience with marketing automation platforms and CRM
Proven track record of owning a pipeline and revenue number
Excellent communication and writing skills
Collaborative team player who is excited to be part of a growing team
Preferred
Experience in the developer tools, identity and access management (IAM), or authentication software space
Track record of successfully scaling demand generation teams from 2-3 to 10+ members
Direct experience managing 7-figure annual marketing budgets with demonstrated ROI optimization
Proficiency with modern marketing tech stacks
Benefits
Comprehensive health insurance including medical, dental, and vision coverage, with the company covering the majority of your medical premiums to keep your costs low
Fully employer-paid High Deductible Health Plan (HDHP) option paired with a Health Savings Account (HSA), including employer contributions
Basic life insurance and short- and long-term disability coverage fully paid by the company for essential financial protection
Voluntary life insurance options to provide additional financial protection for you and your loved ones
Healthcare and Dependent Care Flexible Spending Accounts (FSAs) to save pre-tax dollars on eligible expenses
401(k) plan with company match to help you save for retirement
Generous paid time off (PTO) plus paid company holidays to support work-life balance
Employee Assistance Program (EAP) offering confidential counseling and support services
Professional growth and development opportunities to boost your career journey
Eligibility for performance-based bonuses or variable compensation tied to individual, team, or company results
Company
FusionAuth
FusionAuth provides secure, complete and affordable customer identity & access management.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$65MKey Investors
Updata Partners
2023-11-01Series Unknown· $65M
Leadership Team
Brian Pontarelli
Founder and CTO
D
Daniel DeGroff
Chief Architect
Recent News
EIN Presswire
2025-11-20
Company data provided by crunchbase