Zappos · 2 weeks ago
Email & App Marketing Associate , Zappos
New York, United States
Full-time
Onsite
Entry Level
$53K/yr - $114K/yr
2+ years expZappos Family of Companies is seeking a detail-oriented and analytical Email & App Marketing Associate to enhance their global email and push notification program. The role focuses on coding, building, and testing email communications, as well as implementing marketing journeys to drive customer engagement and revenue growth.
E-CommerceRetailShoesShopping
Responsibilities
Code, build and test email communications and push notifications
Set up, test, QA and launch dynamic content
Monitor active campaigns daily and quickly troubleshoot to resolve errors
Design emails and fix issues utilizing HTML/CSS and marketing cloud developer tools
Refresh and modernize existing email templates on an ad-hoc basis
Manage calendar across multiple campaigns to ensure on-time delivery, progression of messaging, etc
Execute A/B tests to continuously improve performance across email and push notifications
Serve as MC technical expert to optimize reporting, targeting, acquisition and retention opportunities
Partner with the team to identify opportunities and new ideas for testing, personalizing, or launching new lifecycle campaigns to increase customer engagement and spend
Collaborate with technical consultants in the development and integration of new applications
Implement lifecycle marketing campaigns and journeys
Modify automations to improve personalization and further business needs
Optimize automated segments
Analyze campaign performance and suggest improvements
Manage email database, including merge, purge, dedupe, append, etc
Work with Data Engineers and vendors to ensure data synchronization with other related databases
Work with Tech and Data Engineers to ensure data synchronization between internal systems and Salesforce
Qualification
Required
2+ years of professional non-internship marketing experience
1+ years of Salesforce, Tableau, Vidyard, and Excel experience
1+ years of designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs experience
2+ years of scripting language, or 2+ years of software development experience
Experience using email platforms and editing HTML
Experience that includes strong analytical skills, attention to detail, and effective communication abilities, or experience troubleshooting and debugging technical systems
Knowledge of API frameworks
Experience with CRM tools like Salesforce
Experience in project management including resource planning, managing schedules, reporting project status and prioritizing own tasks and those of other team members for multiple projects
Experience working proactively and independently, meeting deadlines, and delivering on projects and tasks
Preferred
Experience working with a major brand or entertainment company in project/production management
Experience using data visualization tools
Knowledge of Microsoft Excel at an advanced level, including: pivot tables, macros, index/match, vlookup, VBA, data links, etc
Knowledge of HTML and CSS coding, as well as responsive web design on both desktop and mobile platforms
Knowledge of database systems and SQL
Experience building and formatting web pages and email templates
Experience in online retail operations or similar field
Experience with e-commerce, marketing, membership/loyalty, A/B testing, revenue management techniques
Experience dealing well with ambiguity, prioritizing needs, and delivering measurable results in an agile environment
Benefits
Equity
Sign-on payments
Full range of medical, financial, and/or other benefits
Company
Zappos
Zappts is a reference in Consulting and Development of Channels, Platforms, and Digital Products.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$62.75MKey Investors
Sequoia CapitalZVestTony Hsieh
2009-07-22Acquired
2009-03-10Series Unknown
2005-11-01Series E· $13M
Leadership Team
Nigel Storey
Chief Technology Officer
Ashley Rivera
Brand Marketing Manager, Partnerships
Recent News
2025-12-17
Company data provided by crunchbase