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MoneyGram · 2 days ago

Senior Organic Content Creator (Bilingual EN/SP)

United States

Full-time

Remote

Mid, Senior Level

$85K/yr - $130K/yr

3+ years exp

MoneyGram is a global leader in cross-border payments, currently undergoing a transformative phase to enhance its customer engagement and growth strategies. The Senior Organic Content Creator will lead the company's global social media presence, focusing on content strategy and execution across platforms like TikTok and Instagram, while collaborating with various teams to amplify marketing campaigns.

Financial Services

Responsibilities

Own the global organic social strategy—with a focus on TikTok, Instagram, YouTube Shorts, and emerging channels that reach our core customer base

Rapidly produce, edit, and publish original content, including being on camera as applicable

Manage a high-volume content calendar across campaigns, product launches, cultural moments, and regional spotlights

Collaborate with creators and UGC partners to bring authentic, community-driven content to our channels

Partner with Field Marketing, Performance Creative, and CRM to align social with broader campaigns and unlock cross-channel impact

Lead social listening and community engagement—monitoring trends, responding to conversations, and amplifying what works

Track performance metrics and own reporting—sharing insights that inform creative, platform strategy, and audience development

Stay ahead of AI, trends and algorithms—you’ll be the first to know when a tool or format is blowing up, and the first to test it

Monitor leading TikTok & Instagram strategists and official platform accounts to foresee changes

Engage with the community daily through comments, direct messages, collaborations, and social listening

Qualification

Bilingual proficiency (EN/SP)Organic social media strategyVideo & image content creationCopywritingData analysisProject managementCommunity engagementTrend monitoringCollaboration with creatorsAI tools proficiency

Required

Bilingual proficiency (English/Spanish) is required to connect with and represent the voice of our global customers

3-5 years of experience in organic social media or content strategy, ideally in a fast-growth B2C or community-focused business

Experience must include 3+ years of hands-on video & image content creation

Exceptional copywriting and storytelling abilities, with a focus on social platforms

Proven track record of growing and managing accounts on TikTok, Instagram, and YouTube Shorts

Experience collaborating with creators, influencers, or UGC networks to scale content production

Sharp instincts for what performs—paired with a data mindset and creative flair

Strong project management, data and communication skills—you can run a calendar, brief a creator, film customer testimonials from your phone, and understand what is driving better impact

Comfortable with tools like Sprout, Dash Hudson, or other publishing/listening platforms

Passionate about culture, trends, and customer behavior—especially in global, multilingual contexts

An AI-first mindset: proficient in tools such as MidJourney, Runway, Higgsfield, Gumloop, Sora2, Nano Banana