Edelman · 2 months ago
Director, Performance Analytics
Los Angeles, CA
Full-time
Onsite
Director/Executive
$86K/yr - $139K/yr
8+ years expEdelman is a leading company in data and intelligence, focused on unlocking the potential of data to drive creativity and strategic breakthroughs. The Director of Performance Analytics will oversee a portfolio for a top-tier tech brand, transforming complex analytics into compelling narratives and guiding clients in adopting insight-driven strategies.
AdvertisingAdvertising PlatformsAnalyticsBrand MarketingCMSContent MarketingCRMMarketingPublic Relations
Responsibilities
Lead with Impact – Oversee a dynamic portfolio for a top-tier tech brand, using data-driven strategies to fuel bold storytelling across social, creator, and earned media
Turn Data into Stories – Transform complex analytics into compelling narratives that inspire teams, shape creative direction, and drive smarter decision-making
Elevate Performance – Design cutting-edge measurement frameworks that go beyond basic metrics—assessing campaign success, optimizing strategies, and unlocking new growth opportunities
Collaborate & Innovate – Partner with strategy, account, and creative teams to seamlessly weave insights into marketing initiatives, ensuring data fuels breakthrough ideas
Lead & Inspire – Mentor and develop a team of high-performing professionals, fostering a culture of curiosity, collaboration, and innovation
Empower Clients – Guide brands in adopting insight-driven strategies that amplify their impact, drive engagement, and uncover new opportunities for expansion
Drive Business Success – Monitor and analyze financial performance, optimizing resources, maximizing efficiency, and ensuring every project delivers value
Qualification
Required
8+ years of experience in integrated marketing, insights, data analytics, or strategy within an agency or brand-side environment
A proven ability to drive strategic conversations with clients and uncover new opportunities for data-driven growth
A deep curiosity about human behavior and cultural shifts, using insights to shape marketing strategies
A strong grasp of research methodologies, brand strategy, and marketing models to inform decision-making
Exceptional storytelling skills, with the ability to translate data into actionable insights and persuasive recommendations
Strong expertise in digital marketing channels (social, creators, paid media, SEO, SEM, email marketing, etc.) and analytics platforms (Sprinklr, Tubular, Brandwatch, Captiv8, etc.)
A bachelor's degree in business, marketing, economics, statistics, or a related field
Benefits
Medical and dental insurance
Vision
401K
Life insurance
Disability insurance
Paid time off
Travel assistance
Wellness programing
Company
Edelman
Edelman, a public relations firm, offers analysis, advertising, marketing, branding, and content and strategy management services.
5001-10000 employees
H1B Sponsorship
Edelman has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (4)
2023 (2)
2022 (4)
2021 (14)
2020 (3)
Funding
Current Stage
Late StageLeadership Team
Chuck Salter
Senior Vice President/Deputy Editorial Director
Kristina Gong
Senior Vice President, Corporate Reputation
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