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Make & Model Marketing · 4 weeks ago

Web Content Writer - Automotive Future Opportunity Talent Pipeline

Cleveland, OH

Full-time

Onsite

Entry, Mid Level

2+ years exp

Make & Model Marketing is a company focused on automotive marketing, seeking a Web Content Writer to create engaging content for client websites. The role involves collaborating with design and marketing teams to produce SEO-optimized content that drives consumer action and enhances digital engagement.

AdvertisingAutomotiveCreative AgencyMarketing

Responsibilities

Write high-quality content for client websites, including SEO-optimized landing pages, blog posts, and other digital assets

Manage content creation workflows to meet internal deadlines and ensure final deliverables align with project goals and intent

Research automotive topics to create accurate, engaging, and relevant content

Collaborate with the design/development and marketing teams to ensure content is well-integrated into the final product

Format and structure content for readability and web engagement

Create copy that motivates consumers to take action (e.g., inquire about a vehicle, schedule a test drive, or contact a dealership)

Adapt tone, style, and approach to align with client branding and audience expectations

Qualification

Content writingDigital marketingSEO best practicesContent management systemsGoogle WorkspacesEditing skillsProofreading skillsAttention to detail

Required

Minimum 2 years of professional content writing experience in a digital, agency, or in-house environment

At least 1 year of experience in digital marketing, with an understanding of how content fits into broader marketing strategies

Basic knowledge of SEO best practices as they relate to web content, including keyword usage, metadata, and formatting

Experience navigating content management systems (CMS) such as WordPress

Proficient in Google Workspaces products like Docs, Sheets, and Drive

Excellent writing, editing, and proofreading skills across a range of tones and formats

Impeccable grammar, spelling, and attention to detail

Benefits

Medical, Dental, & Vision Insurance (Employer pays 50% of premiums)

Simple IRA + 3% Matching Opportunity

10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our company. 20 PTO days after 10 years with our company

Paid Holidays

Continuous Training Opportunities

Flexible Hours - This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 6:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours