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FirstEnroll · 3 weeks ago

Business Development Manager - Healthcare TPA

Fort Lauderdale, FL, US

Full-time

Onsite

Senior Level

7+ years exp

Heathos is transforming the healthcare insurance landscape through a connected, data-driven ecosystem. The Business Development Manager is responsible for driving growth by recruiting and enabling partners to adopt Heathos’ benefits-enablement platforms, managing the full sales cycle from prospecting to post-onboarding engagement.

BillingHealth CareInsurance

Responsibilities

Identify, source, and recruit IMOs, agencies, and agents across priority markets

Execute proactive prospecting strategies, leveraging digital outreach, events, and partner referrals

Conduct market research to identify distribution gaps, emerging opportunities, and competitive signals

Build high-quality pipelines grounded in outbound motion, transparency, and accountability

Develop and execute sales plans aligned to quarterly and annual new partner acquisition targets

Deliver compelling value propositions and ROI-based presentations that articulate the impact of Heathos platforms

Negotiate partnership agreements, closing deals that support long-term revenue and activation goals

Maintain complete, accurate records of outreach, conversations, and opportunity stages in CRM (Salesforce preferred)

Use CRM dashboards and data insights to prioritize outreach, improve conversion rates, and optimize forecasts

Uphold activity-based performance expectations including outreach, demos, and follow-ups

Partner with marketing to design campaigns that drive awareness, conversion, and early production

Work closely with onboarding and operations to create smooth transitions from contracting to activation

Deliver training, demos, and enablement support to ensure partners fully leverage FirstEnroll, AdminOne, and SonicMarketing

Identify opportunities to cross-sell platform capabilities based on partner needs

Monitor performance metrics (calls, demos, activations, revenue contribution) and communicate progress regularly

Analyze partner activity, pipeline health, and conversion data to refine strategies

Provide market intelligence and product feedback that informs future platform enhancements

Qualification

Business DevelopmentChannel EnablementCRM ProficiencyConsultative SellingDistribution KnowledgeMarket ResearchSales StrategyData ReportingVirtual PresentationsMicrosoft Office Suite