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BCU · 1 week ago

Mgr, Mortgage Product Experience

Vernon Hills, IL

Full-time

Hybrid

Mid, Senior Level

$104K/yr - $156K/yr

5+ years exp

BCU is a dynamic workplace that emphasizes employee growth and financial empowerment. The Mortgage Product Experience Manager is responsible for the profitable growth of mortgage and home equity products, analyzing market trends, and collaborating with marketing to enhance product performance and member engagement.

BankingFinancial Services

Growth Opportunities

Responsibilities

Research, summarize and analyze competitive environment to determine industry best practices and market growth opportunities

Monitor market trends and competitor activities to identify opportunities

Partner with Marketing to strategize campaigns and identify the most effective communication channels (digital ads, email, direct mail, etc.) to attract new members and strengthen retention

Identify gaps where new product development should be pursued and develop execution strategy for those with highest growth potential

Perform analysis and develop proposals for product changes and/or introductions to appropriate BCU committees

Collaborate with Marketing on campaign planning and provide support through review, quality assurance, and proofing of materials

Develop business cases to evaluate and recommend investment in new channels and lead sources, ensuring decisions are supported by competitive insights, portfolio analysis, and growth objectives

Enhance digital presence of home loan products on BCU website to drive penetration with company partners

Partner with Business Development team to create relevant product offerings for new company partners

Collaborate with Planning & Analytics team to develop annual growth, revenue, and expense goals. Work with Sales Managers to allocate goals within specific channels

Work together with Finance and Risk team to ensure product lines achieve acceptable levels of profitability and adjust pricing as necessary

Leverage peer and industry data to benchmark growth, originations, and risk performance

Qualification

Mortgage experienceFinancial analytical skillsDigital marketing toolsCRM systemsExcelPowerPointProject managementCommunication skillsLeadership skillsAttention to detail

Required

Bachelor's degree required

Minimum of 5 years of related business experience with preferred Mortgage experience

Familiarity with digital marketing tools and CRM systems to inform strategy and collaboration

Solid project leadership/management and organizational skills

Strong written and verbal communication, interpersonal and leadership skills; demonstrated ability to communicate at all levels of the organization

Superior financial analytical skills (quantitative/qualitative); demonstrated ability to perform detailed analysis to support new product and promotional pricing recommendations

Proficient in Excel and PowerPoint

Creative and proactive mindset, with strong attention to detail

Ability to work independently while maintaining clear lines of communication with internal and external partners, and business line management