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Marketing and Lead Generation Specialist- Tecksoft jobs in United States
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Banyan Software · 2 days ago

Marketing and Lead Generation Specialist- Tecksoft

positionCanada
timeFull-time
remoteRemote
seniorityNew Grad, Entry Level
moneyCA$50K/yr - CA$60K/yr
Banyan Software is a rapidly growing company focused on acquiring and developing enterprise software businesses. They are seeking an energetic and tech-savvy individual to help build their national lead generation engine, managing campaigns and optimizing CRM activities to support growth.
ElectronicsSoftwareInformation TechnologyComputer

Responsibilities

Plan and execute targeted lead-generation campaigns to support growth across Canada
Manage and optimize CRM activities in HubSpot (lead tracking, pipeline updates, and campaign performance metrics)
Research and build lists of potential customers using tools like DealFront, ZoomInfo or LinkedIn Sales Navigator
Support content and digital marketing efforts by creating email templates, short videos, and campaign materials
Coordinate outreach efforts — including occasional cold calls and follow-ups with clinics across Canada
Collaborate with sales and marketing teams to design campaigns for new product features and upsell opportunities
Maintain accurate records of interactions and campaign outcomes in HubSpot and other systems
Represent TeckSoft professionally as the first point of contact for new prospects and partners

Qualification

Lead generationCRM toolsHubSpotDigital marketingResearch skillsCommunication skillsSelf-motivationCollaboration

Required

College diploma or undergraduate degree in Marketing, Business Administration or a related field
Strong interest in marketing, lead generation and customer engagement
Hands-on experience (or familiarity) with CRM and marketing tools such as HubSpot, DealFront or ZoomInfo
Excellent written and verbal communication skills — English is mandatory; French is an asset
Enthusiasm to learn, self-motivation and a collaborative mindset
Ability to work independently while staying aligned with a remote team

Company

Banyan Software

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Banyan Software is an IT company that helps in acquiring, building, and growing software businesses.
dateFounded in 2016
location
Boston, Massachusetts, USA
people-size1001-5000 employees
web-link
https://banyansoftware.com/

Funding

Current Stage
Late Stage
Total Funding
$0.02M
2023-01-27Debt Financing· $0.02M
2019-01-01Series Unknown

Leadership Team

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David Berkal
CEO
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Recent News

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2025-08-13
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Company data provided by crunchbase