Apply on Employer Site

Lulu and Georgia · 1 month ago

PR & Communications Manager

Los Angeles, CA

Full-time

Onsite

Senior Level

5+ years exp

Lulu and Georgia is seeking an experienced PR & Communications Manager to lead public relations and communications efforts. This role focuses on building brand awareness and managing multiple campaigns in a fast-paced environment, while developing PR strategies and maintaining strong media relationships.

Home DecorHome ServicesInterior Design

Responsibilities

Develop and execute PR strategies that support product launches, partnerships, seasonal campaigns, and brand initiatives

Build and maintain strong relationships with lifestyle, home, design, and retail media

Oversee the development of press releases, media pitches, fact sheets, and brand storytelling material to be shared with press

Identify and secure print and digital-first media opportunities including brand profiles, executive features, commerce roundups, and partnership press

Manage product placements, media samples, and interview coordination

Serve as a primary day-to-day contact for media inquiries and support crisis and issue management when needed

Ensure consistent brand voice and messaging across all external and internal communications

Support with media outreach and guest list curation for brand activations as needed

Collaborate with cross functional partners to align on brand messaging and priorities

Support ongoing storytelling around partnerships, collection launches, and trends

Coordinate press events, product previews, and media experiences

Maintain up-to-date press kits, media lists, and digital assets

Track media coverage, brand sentiment, and campaign performance and report regularly on coverage, reach, and key wins to support PR goals and planning

Qualification

PR strategy developmentMedia relationship managementProduct-driven PR campaignsRetail industry knowledgeAgency experiencePassion for home decorStorytelling skills