Apply on Employer Site

R/GA · 1 week ago

Director, Business Leadership

New York, NY

Full-time

Hybrid

Director/Executive

$135K/yr - $185K/yr

10+ years exp

R/GA is an award-winning product and marketing agency that focuses on human-first experiences across digital platforms. The Director, Business Leadership will manage medium scale client engagements, lead projects and teams, and drive positive outcomes while navigating complex pharmaceutical marketing environments.

AdvertisingAdvertising PlatformsMarketing

H1B Sponsor Likely

Responsibilities

Lead and navigate Integrated Agency Team (IAT) meetings, ensuring alignment across partner agencies and driving toward cohesive strategic and creative outputs

Manage complex pharmaceutical workflows, including cross-functional coordination, medical/legal/regulatory (MLR) submissions, and Veeva Vault PromoMat processes

Translate pharmaceutical business objectives into full-funnel marketing strategies—including 360 campaigns, CRM, social-first content, creator/influencer content and branded experiences

Engage directly with senior-most clients, acting as a trusted advisor and bringing clarity, confidence, and leadership to every interaction

Operate with ease in highly regulated environments, proactively identifying risks and navigating complexities with sound judgment and expertise

Lead client and internal teams with a strategic, big-picture mindset—driving high-impact conversations, prioritizing efforts, and maintaining momentum aligned to broader business goals

Guide clients through the full project lifecycle, from creative concepting and strategic planning through production and delivery, ensuring alignment and excellence at every stage

Oversee a range of integrated productions, from social-first campaigns and digital experiences to large-scale content - TVC, social, branded platforms, and cross-channel activations

Lead internal creative, strategy and production reviews, providing clear and business-driven feedback to elevate strategic and creative output

Act as an extension of the client’s team, offering a strategic POV across core and adjacent workstreams grounded in business understanding

Shape and lead multidisciplinary project teams, working closely with Talent Management to align resourcing with business needs and broader talent strategy

Know when to bring in R/GA leadership to navigate key relationship or conflict moments

Own forecasting in partnership with Program Management and manage hours across disciplines

Understand scope deeply, estimating time and run rate, managing against allocations, and flagging scope creep early with solutions

Drive the creation and delivery of Quarterly Business Reviews and financial flash analyses

Support your Client Lead in ensuring profitability across your business, in context with broader organizational goals

Partner with the Marketing team to support thought leadership and elevate R/GA’s point of view

Work across Client and Practice Leads to understand how decisions in your business impact others

Qualification

Pharmaceutical marketingVeeva Vault PromoMatFull-funnel marketingIntegrated Agency TeamMedical/legal/regulatory reviewClient engagement experienceFinancial oversightPublic speakingTeam playerCreative process passion

Required

10–12 years of client engagement experience in an integrated or digital agency environment, including 2+ years in a client leadership role with direct experience in pharmaceutical marketing supporting HCP or DTC audiences

Expertise in full-funnel marketing—from brand campaigns to performance and CRM—across omnichannel ecosystems including social-first, web, experiential, influencer and mobile

Proven experience leading pharmaceutical campaigns, with a strong grasp of regulatory processes and a focus on patient-centric messaging

Hands-on experience with Veeva Vault PromoMat and fluency in navigating medical/legal/regulatory (MLR) review processes

Experience leading Integrated Agency Team (IAT) meetings

Demonstrated success managing complex businesses or portfolios totaling $2M–$5M+, with strong financial and operational oversight

Deep experience with innovative production models, spanning social-first content, large-scale brand systems, and emerging technology activations

Proven ability to lead integrated, tech-enabled campaigns, including AI-powered solutions, talent/influencer partnerships, and co-creation with platforms or vendors

Familiarity with in-market activations and experiential tactics that drive measurable engagement and behavior change

RFP experience, with the ability to evaluate opportunities, identify talent needs, and develop compelling go-to-market approaches

A track record of thriving in fast-paced, creatively driven environments and managing multiple workstreams simultaneously

Proficiency in core business tools, including MS Office, Google Drive, Zoom, Slack etc

Experience partnering with interdisciplinary teams on projects from conception to execution

Candidates must be located in the tri-state area (NY, NJ, or CT) or willing to relocate

Company

R/GA

Glassdoor3.7

R/GA offers advertising and marketing services. It is a sub-organization of Interpublic Group.

Founded in 1977

New York, New York, USA

1001-5000 employees

http://rga.com

H1B Sponsorship

R/GA has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (2)

2022 (2)

2021 (4)

2020 (2)