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Leaf Home · 22 hours ago

Charlotte - District Event Marketing Manager

Huntersville, NC

Full-time

Hybrid

Mid, Senior Level

2+ years exp

Leaf Home is a leading provider of home services and products, dedicated to simplifying home improvement projects for homeowners. The District Event Marketing Manager is responsible for managing a team of Event Marketers to build brand awareness and generate sales leads through various events in their district.

Consumer Goods

No H1B

Responsibilities

Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up

Identify, schedule, and plan event calendar for team of Event Marketers in the assigned district

Responsibility for budgeting and staffing for identified local events

Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads

Manage event marketing material and equipment set up and tear down

Collaborate with the local Operations and Installation Managers to grow brand presence within the local market

Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs

Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization

Track and report event metrics to evaluate performance and ROI of events

Responsible for exceeding sales lead quotas based on established KPIs

Performs other duties as assigned by supervisor

Qualification

Event marketingBudget managementTeam managementLead generationDirect-to-Consumer marketingMicrosoft Office SuiteRecruiting skillsTraining skillsOrganizational skillsCommunication skillsProblem-solving

Required

Bachelor's degree preferred, or equivalent combination of education, training, and experience

2+ years in a managerial position

Strong recruiting and training skills

Experience with large-scale budgeting and planning

Excellent written and verbal communication skills

Self-starter with the ability to manage and develop others

Ability to handle multiple priorities at one time

Strong planning and organizational skills

Knowledge of current best practices and new strategies for event marketing

Ability to work evenings and/or weekends and pre-scheduled events

Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without 'dropping the ball.'

Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a 'roll up your sleeves' and 'win every day' mentality

Hold oneself accountable and responsible while being self-driven in accomplishing goals

Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion

Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately

Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection

Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first

Must hold a valid driver's license and have reliable transportation to and from assigned events

Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access)

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status)