Digital Marketing Coordinator jobs in United States
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DLA Piper · 21 hours ago

Digital Marketing Coordinator

DLA Piper is a collaborative and supportive firm that values its people. The Digital Marketing Coordinator will support various digital marketing activities throughout the Americas, working closely with internal stakeholders to achieve business objectives.

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Responsibilities

Edit/update and publish webpages on the firm website and microsites using the content management system
Build and publish new webpages using established templates and components within the content management system
Make basic enhancements to help fine tune search relevance on the website
Help monitor the general info@dlapiper.com mailbox
Generate email marketing lists using the Firm CRM system following best practices and standards
Build and disseminate external email campaigns using the Firm’s email marketing platform following best practices and standards
Construct and publish social media posts natively or by using the Firm’s social media marketing platform following best practices and standards
Publish firm content within our employee advocacy tool
Resize or crop digital images using image editing application
Provide ‘virtual event’ support as required
Perform QA on all new or updated web pages, email messages and/or event site to ensure all digital content adheres to Firm digital, brand and accessibility standards
Review QA reports in Siteimprove to ensure website content quality
Provide marketing survey support using Firm survey solution as required
Pull basic data reports in Google Analytics
Track all projects and tasks within Marketing Central tracking system; proactively share progress updates with stakeholders
Provide ad-hoc project assistance to Senior Manager, Marketing Ops marketing as needed
Develop, maintain and optimize documentation (workflows, processes, procedures, etc.)
Utilize Firm collaboration platforms to collaborate with relevant colleagues and stakeholders
Perform other duties as assigned

Qualification

Digital marketingContent management systemEmail marketingGoogle AnalyticsSocial media marketingHTML codingPhotoshopCRM systemAttention to detailCollaboration skillsWritten communicationVerbal communicationProject management

Required

B2B marketing agency, or equivalent required; previous law firm experience a plus
Ability to work in virtual teams and collaborate online is essential
Strong attention to detail and ability to work effectively in a fast-paced environment
Strong written and verbal English language communications skills
Proficient in Microsoft Office, Microsoft Teams, Microsoft SharePoint or similar
Experience with image editing application such as Photoshop required
High School or GED
2 years' experience in a professional services firm, digital shared services role
Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties
Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner
Provide timely, accurate, and quality work product
Successfully meet deadlines, expectations, and perform work duties as required
Foster positive work relationships
Comply with all firm policies and practices
Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed
Ability to work under pressure and manage competing demands in a fast-paced environment
Perform all other duties, tasks or projects as assigned

Preferred

Experience with hands-on use of Vuture email marketing platform as well as InterAction CRM system
Basic HTML coding and Photoshop skills
Hands-on experience using a content management system (Sitecore a plus)
Experience working within a social media marketing platform
Experience with Google Analytics or similar

Benefits

Medical/dental/vision insurance
401(k)

Company

DLA Piper

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DLA Piper is a global law firm with lawyers located in more than 40 countries to helps clients with their legal needs around the world.

Funding

Current Stage
Late Stage

Leadership Team

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Robert Bratt
Chief Operating Officer and Executive Director, US Operations
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Andrew Dyson
UK Managing Partner
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Company data provided by crunchbase