National Marketing Manager jobs in United States
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Kahala Brands · 1 month ago

National Marketing Manager

Kahala Brands is a globally recognized leader in quick-service restaurant franchising, seeking a National Marketing Manager to join its Marketing Team in Scottsdale, Arizona. The role involves supporting the Director of Marketing with regional and local advertising and marketing across numerous Designated Market Areas, while collaborating on cross-marketing initiatives to develop cohesive campaigns.

FranchiseMarketingRestaurants
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Growth Opportunities
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Responsibilities

Supports both the Director of Marketing and fellow National Marketing Managers while overseeing assigned co-ops and DMAs
Works with cross-functional teams for execution of strategic national marketing programs or partnerships laid out by Director of Marketing
Maintains plans, timelines, and tracks performance metrics for multi-track projects and/or programs for regions and the brand, including but not limited to, the coordination of media buys with media agencies for co-ops
Oversees coordination of all co-op creative needs including but not limited to, local store marketing, print, direct mail, outdoor, and digital media
Drives store grand opening event planning, timelines, and assists store and field teams with local execution, where applicable
Assists the operations field team to identify potential opportunities within stores’ four walls and within local communities to increase brand awareness and sales, while adhering to brand standards and guidelines and furthering the success of local store marketing
Writes communications and rollout materials to inform internal teams and franchisees of marketing plans, campaign recaps, promotions and appropriate next steps or key learnings

Qualification

Marketing degree5 years marketing experienceBrand managementMedia planningBuyingCustomer service experienceLocal marketing executionEffective communicationInterpersonal skillsOrganizational skillsTeam collaborationProblem solving

Required

Bachelor's degree in marketing or related field and/or equivalent combination of education and experience
Minimum of 5 years related work experience
Demonstrates clear and effective professional communication skills, both written and verbal. Ability to present ideas and information clearly
Strong proficiency in Windows and Microsoft Office applications (Excel, Word and PowerPoint)
Exceptional interpersonal, organizational, prioritization and follow-up skills. Ability to meet tight deadlines with little supervision
Ability to work independently as well as part of a team
Ability to travel approximately 4 times per year (pending travel restrictions or concerns)
Customer Service and/or Client Relations experience
Prior experience with local and regional marketing support and execution
Prior experience in brand management

Preferred

Proactive, assertive, and creative approach to problem solving
Sound understanding of marketing principles and the creative process, as well as the latest technologies and how to apply them to an overall marketing plan
Precision in grammar, spelling and syntax
A strategic thinker able to understand big-picture objectives and lay out specific strategies and tactics in the pursuit of common goals
Prior experience working within a franchise system or in the restaurant industry
Prior experience and knowledge with media planning and buying
Ability to analyze and read large amounts of data and extrapolate key learnings

Benefits

401(k) matching, including Roth options
3 Medical insurance plans
Dental insurance
Vision insurance
Employee assistance program
Flexible spending account
Health savings account
Life insurance
Short-term disability insurance
Long-term disability insurance
Paid time off (10 holidays, 3 weeks PTO)
Tuition reimbursement
Referral program
Wellness programs
Hybrid work schedule

Company

Kahala Brands

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Kahala Brands is one of the fastest growing franchising companies in the world.

Funding

Current Stage
Growth Stage
Total Funding
unknown
2016-05-25Acquired
1987-01-01Private Equity

Leadership Team

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Jeff Smit
COO
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Jessica Benedick
Vice President, PR & Entertainment Partnerships
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Company data provided by crunchbase