Director, Consumer Marketing - Psychiatry jobs in United States
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Allergan Aesthetics, an AbbVie Company · 1 month ago

Director, Consumer Marketing - Psychiatry

AbbVie is a company dedicated to discovering and delivering innovative medicines and solutions. The Director, Consumer Marketing - Psychiatry, is responsible for leading consumer-facing promotions for a large psychiatry product, including the creation of messaging, execution of DTC campaigns, and managing a team of marketers.

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H1B Sponsor Likelynote

Responsibilities

Lead delivery of best-in-class consumer messaging, tactics, and marketing programs for 2 approved indications of a large psychiatry product
Lead creation, execution, and optimization of TV and digital campaigns
Design and shape consumer media strategy, TVC tracking/optimization, and digital tactic tracking/optimization in partnership with the Media Team, MABI, and Digital Lab
Management of multiple agencies
Lead creation of consumer sections of brand tactical and strategic plans, partner in creation of the overall brand strategic and tactical plans
Participate in governance meetings, including launch prep and follow-up activities
Develop compelling presentations to convey strategies to broad sets of stakeholder audiences, including senior executives, cross-functional leadership teams, and cross-functional partners for understanding and support of brand plans
Create and enable career development and skill growth plans for a team of 4+ marketers
Significant Work Activities -Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Qualification

Consumer promotionAgency managementMass-market TV campaignsDigital marketingPharmaceutical industry experienceAnalytical skillsStrategic marketingProject managementCross-functional collaborationCommunication skillsEmotional intelligenceProblem-solving

Required

Bachelor's Degree required
Cross-functional and/or similar experiences including field sales, finance, regulatory, research & development and other relevant business functions, like Managed Care, MABI

Preferred

BA/BS required; MBA strongly preferred
At least 10 years of consumer promotion experience, including agency management and creation/execution of multiple mass-market TV campaigns
Significant experience with mass market media, digital marketing, and relevant tracking/optimization
Significant experience in the pharmaceutical, medical device, or biotechnology industries with a successful track record of ascending responsibility
Demonstrates the ability to communicate ideas & make the complex easy for others to understand
Builds strong relationships with peers and cross functional partners outside of immediate team
Executes highly effective working team meetings with internal and external partners and is visibly inclusive and transparent
Works collaboratively and proactively, maintains high degree of planning, coordination & project management skills, demonstrated ability to problem solve & resolve conflict with diplomacy
Strong analytical and strategic marketing skills
Scientific acumen & therapeutic understanding, with the ability to extract insights from the analysis of complex datasets
Experience with launch &/or on-market commercial teams an advantage
Experience working within matrix-based teams and project management
Self-starter, learns fast, quickly grasps the essence of concepts, can change course rapidly where required, demonstrates intellectual curiosity
Open to suggestion & experimentation for improvement, embraces ideas from others, encourages innovation but matches innovation to reality
Exhibits strong emotional intelligence, diplomacy, maintenance of confidentiality, maturity, and organizational savvy

Benefits

Paid time off (vacation, holidays, sick)
Medical/dental/vision insurance
401(k)
Short-term incentive programs

Company

Allergan Aesthetics, an AbbVie Company

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At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products.

H1B Sponsorship

Allergan Aesthetics, an AbbVie Company has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2022 (16)
2021 (14)
2020 (5)

Funding

Current Stage
Late Stage

Leadership Team

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Nicole Mowad-Nassar
Senior Vice President, AbbVie and President, Global Allergan Aesthetics
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Company data provided by crunchbase