PACS · 3 weeks ago
Senior Web Content Specialist
Salt Lake City, UT
Full-time
Onsite
Senior LevelPACS is seeking a Senior Web Content Specialist responsible for creating, managing, and optimizing web content to enhance the company's online presence. The role involves collaboration with various departments to align content with business goals and implement best practices for SEO and user experience.
ConsultingHealth CareStaffing Agency
Responsibilities
Develop high-quality, engaging, and relevant web content, including articles, blog posts, landing pages, and multimedia elements
Oversee the content management system (CMS) to ensure content is up-to-date, accurate, and accessible
Implement SEO strategies to improve search engine rankings and drive organic traffic to the website
Monitor web analytics to assess content performance and user engagement
Prepare reports and provide insights to guide content strategy
Work closely with marketing, design, and IT teams to coordinate content initiatives and ensure consistency across all digital platforms
Maintain editorial standards and ensure content adheres to brand guidelines and tone of voice
Manage content projects from inception to completion, ensuring deadlines are met and objectives are achieved
Provide training and support to junior content creators and other stakeholders on best practices for web content
Qualification
Required
Experience in web content creation and management
A Bachelor's Degree in Marketing, Communications, Journalism, or a related field
Preferred
Above-average knowledge/skills in content management systems, SEO tools, and web analytics platforms
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations
Ability to write reports, business correspondence, and procedure manuals
Ability to effectively present information and respond to questions from managers and employees
Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form
Company
PACS
PACS is a staffing and recruiting company that provides clinical training and employment services.
Founded in 2012
501-1000 employees
Funding
Current Stage
Public CompanyTotal Funding
$690M2024-09-06Post Ipo Secondary· $589.31M
2024-09-06Post Ipo Equity· $100.69M
2024-04-11IPO
Leadership Team
Jason Murray
Co-Founder, CEO and Chairman
Mark Hancock
Interim Chief Financial Officer
Recent News
Morningstar.com
2025-12-01
2025-11-20
Company data provided by crunchbase