Xcel Physical Therapy · 1 month ago
Marketing Liaison
Vandalia, OH
Part-time
Onsite
Entry, Mid Level
$22/hr - $30/hr
2+ years expHealth in Motion Physical Therapy is seeking a part-time Marketing Liaison to cultivate and maintain relationships with physicians and the community. This role involves implementing marketing initiatives and driving brand awareness while collaborating closely with the Marketing Director and Clinic Directors.
Health CareTherapeuticsWellness
Responsibilities
Build and maintain relationships with targeted physicians and clinical referral sources
Complete direct physician contacts
Provide opportunities for physical therapists to interact with referral sources
Communicate effectively with providers and office staff
Participate in monthly marketing meetings
Coordinate with staff to ensure customer requests are addressed promptly
Maintain referral and relationship activity in Salesforce
Generate consistent routing schedules and maintain confidentiality in line with HIPAA
Partner with Clinic Directors to plan and execute community events
Develop local relationships through advertising, sponsorships, and partnerships
Manage clinic collateral materials, ensuring adequate stock
Assist with preserving corporate branding and identity
Collaborate on quarterly marketing plans (budgeting, collateral, community engagement, and service initiatives)
Track and report marketing activities and demographic data
Provide marketing training to Clinic Directors and designated staff
Maintain an updated referral database in Salesforce
Qualification
Required
Bachelor's degree in business, marketing, or a clinical field with relevant sales/marketing experience
Minimum 2 years in medical/healthcare sales (required)
Personal vehicle and valid driver's license
Ability to travel locally as part of daily responsibilities
Strong problem-solving and sound judgment
Excellent planning, organization, and routing skills
Outstanding communication, presentation, and networking abilities
Self-motivated, driven, and outgoing personality with proven success in relationship building
Ability to multi-task and manage fast-paced event coordination
Up-to-date on physician relationship trends and referral development
Proficient with Google Workspace, Microsoft Word, Excel, PowerPoint, and Salesforce
Exceptional customer service ethic with high standards for quality
Strong writing, proofreading, and public speaking skills
Preferred
Established relationships within the primary care community
Company
Xcel Physical Therapy
Xcel Physical Therapy provides personalized manual therapy to relieve pain.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase