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Blizzard Entertainment · 2 days ago

Senior Program Manager, Blizzard | Irvine, CA

Irvine, CA

Full-time

Onsite

Senior Level

$38.85/hr - $71.83/hr

5+ years exp

Blizzard Entertainment is a premier developer and publisher of entertainment experiences, known for its iconic video game universes. The Senior Program Manager will operationalize growth marketing channels, manage marketing ops processes, and partner with various teams to enhance player engagement and improve marketing impact.

MMO GamesSoftwareVideo Games

H1B Sponsor Likely

Responsibilities

Manage operational, technical and process workflows for campaigns across multiple channels

Ensure milestones are met across cross functional teams and external vendors to deliver accurate, timely campaign execution

Execute and lead asset trafficking, localization, legal and stakeholder review work streams

Define clear requirements and timelines for key business initiatives to enable efficient delivery

Drive usage of platforms like Braze and document best practices to improve operational consistency and scalability

Create and update process guides, workflows, and governance materials to support compliance and efficiency

Act as the primary liaison between technical teams, game teams, marketing strategists, and vendor partners to resolve blockers quickly

Partner with analytics and engineering teams to ensure accurate data flows for segmentation and personalization

Communicate progress and escalate risks to leadership to maintain transparency and accountability

Recommend enhancements to tools, processes, and reporting to optimize CRM program performance

Collaborate with internal privacy and security teams to uphold Blizzard’s data protection policies

Qualification

CRM experienceProject management toolsMarketing technologySQL proficiencyData governance knowledgeProactive communicationPassion for gamingCommunicationOrganizational skills

Required

Minimum 5 years of experience in CRM, data operations, marketing agency, or program management

Bachelor's degree in marketing, business, or related field (or equivalent experience)

Proven ability to manage multiple initiatives and deadlines in a fast-paced environment

Strong communication skills with experience bridging technical and non-technical teams

Proficiency with project management tools (Wrike, Jira, Confluence)

Familiarity with marketing technology and platforms (Braze, Appsflyer, GCP, HighTouch)

Preferred

PMP or similar project management certification

Experience with SQL or data query tools

Knowledge of data governance and privacy compliance

Industry experience in gaming, e-commerce, or subscription services

Passion for Blizzard games and IPs

Benefits

Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance

401(k) with Company match, tuition reimbursement, charitable donation matching

Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave

Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others

If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance

Company

Blizzard Entertainment

Glassdoor3.5

Blizzard Entertainment develops and publishes gaming software and computer games such as World of Warcraft, Hearthstone and StarCraft.

Founded in 1991

Irvine, California, USA

1001-5000 employees

http://blizzard.com

H1B Sponsorship

Blizzard Entertainment has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (60)

2024 (58)

2023 (46)

2022 (51)

2021 (38)

2020 (41)