Direct Message · 1 month ago
Junior Content Strategist for YouTube
Direct Message is seeking a Junior Content Strategist for YouTube who is passionate about the platform. The role involves selecting marketing clips, understanding content effectiveness, and supporting the creation of high-volume YouTube content across various domains including kids media, tech, and gaming.
Responsibilities
Pull high-quality clips from mainstream kids shows, tech, and gaming content
Support creative ideation for social campaigns
Help outline ideas, write metadata, and organize playlists and channel structure
Write social media copy, video titles, and descriptions. SEO experience is preferred
Help manage day-to-day channel operations and coordinate with producers, editors, and designers
Maintain publishing schedules and track deadlines, deliverables, and feedback cycles
Pay attention to emerging trends in social video and the kids and youth entertainment landscape
Share quick insight summaries or inspiration when needed
Qualification
Required
You love YouTube. You study formats, trends, hooks, and clips
A strong communicator with clear messaging and organized thinking
A confident writer who loves words!
Calm under pressure
Plugged into kids media, tech, and gaming culture
Organized and reliable. You keep projects moving
Comfortable sharing a POV and explaining why a clip works
Pull high-quality clips from mainstream kids shows, tech, and gaming content
Support creative ideation for social campaigns
Help outline ideas, write metadata, and organize playlists and channel structure
Write social media copy, video titles, and descriptions
Help manage day-to-day channel operations and coordinate with producers, editors, and designers
Maintain publishing schedules and track deadlines, deliverables, and feedback cycles
Pay attention to emerging trends in social video and the kids and youth entertainment landscape
Share quick insight summaries or inspiration when needed
Preferred
SEO experience is preferred
Experience with AirTable, Google Sheets, or other CMS tools
0–5 years in content strategy, digital production, social, or editorial
Familiarity with YouTube, YouTube Shorts, TikTok, storytelling, and editorial packaging
Basic video editing or thumbnail design experience is a plus
Experience with kids media, gaming, or tech content is a plus
Benefits
Health
Vision
Dental
Life
Matching 401K