Spring EQ ยท 13 hours ago
Digital Marketing Coordinator - D2C Mortgage
Spring EQ is a national home equity lender providing flexible financing solutions directly to consumers. They are seeking a detail-driven Digital Marketing Coordinator to support digital marketing initiatives and manage project timelines, ensuring campaigns launch smoothly and on schedule.
FinanceFinancial ServicesMortgageService Industry
Responsibilities
Support lead-gen strategy by coordinating updates to mortgage product messaging, educational and nurture funnels
Monitor lead quality, application progression, and channel performance; provide weekly insights to management
Ensure all messaging adheres to mortgage industry regulations and internal compliance protocols
Own project timelines, calendars, and checkpoints for marketing initiatives
Facilitate cross-team collaboration, ensuring creative, compliance, and sales stakeholders remain aligned
Coordinate approvals, manage task workflows, and keep projects on track to meet launch dates
Maintain documentation, SOPs, and process improvements for smoother execution
Act as a day-to-day liaison for external agencies, creative partners, and lead-gen vendors
Manage partner requests, ensure timely delivery of assets, and track outstanding needs
Coordinate campaign briefs, gather performance updates, and support media or creative optimization discussions
Organize recurring status meetings and generate follow-up notes or action lists
Assist with building, managing and optimizing email, SMS, landing page, and multi-channel campaigns within HubSpot
Conduct QA testing to ensure accuracy across devices and compliance requirements
Track campaign performance and contribute insights to improve funnel conversion
Qualification
Required
2-4 years of experience in managing or supporting digital marketing, preferably in D2C, mortgage, lending, or another regulated vertical
Strong hands-on experience with HubSpot Marketing Hub (emails, landing pages, workflows, segmentation, reporting)
Demonstrated ability to manage projects and coordinate multiple stakeholders
Strong understanding of lead-generation fundamentals and digital funnel performance metrics
Excellent communication, organization, and problem-solving skills
Comfortable analyzing data and providing actionable insights
Familiarity with compliance requirements (TCPA, CAN-SPAM, TILA, RESPA, UDAAP)
Experience working with agencies (advertising/media, SMS, or lead vendors)
Exposure to project and visualization platforms (SmartSheet, Miro, etc.)
Basic knowledge of HTML/CSS or landing page editing tools
Detail oriented - bring a focus and attention to detail in your day-to-day work
Analytical - comfortable interpreting data and using it to generate recommendations, reports and more in your everyday work
Technically minded - comfortable with understanding new technology, software applications, and a desire to continue to learn more
Capable of using MS Office for day-to-day work (Word, PowerPoint, Excel, Outlook, OneDrive, Teams)
Familiarity with mortgage transactions
Exceptional organizational abilities with attention to detail
Comfortable working in a fast-paced environment
Benefits
401k Company Match
Annual Charitable Matching Gift Program
Commuter Benefits
Company Holidays
Credit Union Membership
Dental Insurance
Dependent Care Plan
Disability Insurance
Employee Assistance Program
Life Insurance
Medical Insurance
Paid Time Off Plan
Vision Insurance
Weekly Non-Management Dinner Benefit
Company
Spring EQ
Spring EQ aims for the goals of homeowners by providing visibility & access to their home's equity.
Funding
Current Stage
Growth StageTotal Funding
unknown2023-08-31Acquired
Recent News
2025-09-13
FinTech Global
2025-09-11
2025-09-10
Company data provided by crunchbase