Henry Schein · 1 month ago
US Manager, Digital Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff
$98K/yr - $153K/yr
10+ years expHenry Schein is a world-class healthcare organization committed to providing high-quality dental and medical instrumentation. The US Manager of Digital Marketing will drive digital revenue growth through strategic management of digital marketing channels, focusing on areas such as SEO, SEM, and content strategy to optimize online revenue generation.
DentalHealth CareMedical Device
Responsibilities
Develop and execute a comprehensive digital revenue strategy aligning digital marketing initiatives with overarching business and revenue objectives
Analyze, interpret, and report on digital campaign performance, providing actionable insights and recommendations to stakeholders and executive leadership
Implement sophisticated digital analytics and tracking tools (e.g., Google Analytics, Adobe Analytics) to measure performance, user engagement, conversion metrics, and revenue attribution
Foster strong cross-functional collaboration with Sales, Product Management, and Marketing teams to enhance digital content effectiveness and support integrated marketing campaigns
Oversee content strategy development and production, ensuring alignment with branding, sales initiatives, and customer lifecycle management across digital platforms
Manage and optimize the company’s digital ecosystem, including websites, social media platforms, email campaigns, SEO strategies, and paid digital marketing channels
Monitor digital market trends, competitor strategies, and consumer insights to identify revenue growth opportunities and optimize existing digital marketing efforts
Lead continuous website improvement projects focusing on user experience (UX), conversion optimization, landing page development, and site architecture enhancements
Coordinate paid digital marketing campaigns (PPC, social media advertising, programmatic display) focusing on ROI optimization and revenue growth
Act as the digital marketing SME (Subject Matter Expert) within the company, guiding teams on best practices, emerging trends, and innovative revenue-driving strategies
Qualification
Required
Typically 10 or more years of increasing responsibility and complexity in terms of any applicable professional experience; 1 or more years of management experience
Extensive experience in product management, with a distinguished track record of successful product launches and management
Experience in strategic planning, cross-functional team leadership, and driving product innovation in a competitive market
Expert-level knowledge of digital marketing strategies including SEO, SEM, CRO, email marketing, social media marketing, and content marketing
Proficient with web analytics and marketing platforms (Google Analytics, HubSpot, Marketo, Salesforce Marketing Cloud, Adobe Experience Cloud)
Strong technical skills in HTML, CSS, web content management systems (WordPress, Drupal), and familiarity with web authoring and digital graphic design tools (Adobe Creative Suite)
Proven ability to create and implement data-driven, revenue-focused digital campaigns
Experience working in both PC and Mac environments, with strong proficiency across diverse digital technologies
Strong management and leadership skills and ability to attract, retain, motivate, develop and mentor team members for high performance
Outstanding verbal and written communication skills and ability to resolve disputes effectively
Excellent presentation and public speaking skills
Excellent independent decision making, analysis and problem solving skills
Understand and act on financial information that contributes to business profitability
Ability to plan and manage successful projects; understand available resources, develop timeline, budget, assign tasks and areas of responsibility
Lead team(s) to achieve company goals in creative and effective ways
Excellent planning and organizational skills and techniques
Communicate effectively with senior management
Good negotiating skills and ability to effectively manage outsourced relationships
Ability to influence, build relationships, understand organizational complexities and manage conflict
Broad professional and managerial skills with a good understanding of industry practices and company policies and procedures
Ability to lead virtual teams
Preferred
Typically a Bachelor's Degree or global equivalent Business, Marketing, or in a related discipline. Master's degree or global equivalent a plus
Benefits
Medical, Dental and Vision Coverage
401K Plan with Company Match
PTO
Paid Parental Leave
Income Protection
Work Life Assistance Program
Flexible Spending Accounts
Educational Benefits
Worldwide Scholarship Program
Volunteer Opportunities
Company
Henry Schein
Henry Schein is a provider of health care products and services to office-based dental, medical and animal health.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1BKey Investors
Kohlberg Kravis RobertsSMILE Health
2025-01-29Post Ipo Equity· $250M
2023-08-08Non Equity Assistance
2023-07-11Post Ipo Debt· $750M
Leadership Team
James A. Harding
SVP & CTO
Michael Ettinger
Executive Vice President, Chief Operating Officer
Recent News
Medical Product Outsourcing
2026-01-16
2026-01-16
Digital Commerce 360
2026-01-16
Company data provided by crunchbase