Great American Media · 1 week ago
Brand & Marketing Partnerships Manager
New York, NY
Full-time
Hybrid
Entry, Mid Level
$60K/yr - $100K/yr
2+ years expGreat American Media is home to a family-friendly and faith-driven portfolio of brands. They are seeking a growth-centric Brand & Marketing Partnerships Manager to oversee and execute brand campaigns with external partners to enhance brand visibility and increase revenue.
BroadcastingDigital Media
Hiring Manager
Kristi Rangel
Responsibilities
Create and update marketing materials to assist sales teams across the organization, including Ad Sales and Distribution
Assist partners in planning, execution, and follow up with contracted Media Buys
Develop, maintain, and execute innovative marketing campaigns with partners to drive brand awareness, engagement and revenue growth
Collaborate with various departments, such as Creative and Product, to ensure alignment with company objectives and deliver a seamless execution
Oversee high-profile brand partnerships and cultivate long-term relationships with key external partners
Identify and engage with new brand partners to further expand brand presence and opportunities for collaboration
Ensure all partnerships are aligned with Great American Media’s brand strategy and messaging, maintaining consistency across all marketing channels
Oversee the execution of strategic brand initiatives such as fan events, podcasts, partnership campaigns, etc
Lead contact and logistics coordinator for special events/conferences as determined by the leadership team
Analyze the effectiveness of partnership initiatives and campaigns, providing regular performance reports and actionable insights to senior leadership
Maintain strategic business presentations for corporate partnerships and investors
Monitor the current marketplace, ratings, and advertising trends to make informed decisions on a day-to-day basis
Assist with strategic initiates like podcasts and Pure Flix Premium
Other responsibilities and projects as assigned by the executive leadership team
Qualification
Required
Bachelor's degree or equivalent work experience
Strong sales and affiliate management background
2 years' experience executing marketing campaigns and tactical project plan deliverables
2 years' experience in Affiliate / Performance Marketing with a focus on high-volume, high-touch affiliate relationships and direct response campaigns (CPA, CPL)
An acute understanding of core online advertising revenue models required (CPM, CPC, CPA)
Knowledge of online performance marketing
Knowledge of publisher business models as it relates to the media industry
Familiarity with program management concepts, practices, and procedures
Excellent interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively over the phone, through email, and in writing
Excellent organizational skills and the ability to juggle multiple responsibilities
Adept at prioritization of tasks and workload
Benefits
401(k) retirement plan with employer match
Employer paid medical, dental and vision insurance
Employer paid STD and LTD
Employer paid life insurance and AD&D plus voluntary supplemental options
Pet Insurance
Comprehensive paid time off – vacation, sick leave and holidays
Company
Great American Media
Great American Media is home to the family-friendly portfolio of brands Great American Family, Great American Living, Great American Adventures, and Great American Community.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Bill Abbott
President and CEO, Co-founder
Kristen Jenkins
CFO
Recent News
2025-09-08
Company data provided by crunchbase