Intuit · 1 day ago
Product Marketing Lead, Fintech Payments (Manager 2) - 72073
Intuit is focused on addressing cash flow challenges faced by small business owners, particularly in the fintech space. The Product Marketing Lead will lead a team to develop and activate go-to-market plans for QuickBooks Payments products, leveraging customer insights and strategic marketing to drive business results.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Own 1-year business outcomes for our Payments portfolio, including strategic choices about where to play and how to win, and effectively communicate data-backed business plans and performance data across teams and up to executive leadership through ongoing forecasting, reporting and root cause analyses
Leverage deep customer insights, product expertise, and competitive intelligence to inform a segmentation strategy, develop winning product positioning including differentiated, insights-based messaging and claims, and influence the product roadmap to deliver on the biggest customer needs
Develop research and testing plans and actively analyze business data from multiple sources to generate insights, make informed decisions, and turn these insights into compelling business cases and awesome end-to-end customer experiences
Leverage storytelling, customer insights, data and business acumen to lead initiatives and influence the roadmap at any phase of the product life cycle (from idea to maturity) and execute an impactful GTM plan that prioritizes business results with product and channel partners
Partner closely with cross-functional teams spanning marketing, product, design, business development, analytics, finance, credit, risk, legal, strategy, sales, and customer success
Contribute to 3-year strategic planning and make decisions that benefit the customer and the entire Intuit portfolio, not just the offering
Qualification
Required
8+ years of experience in product marketing strategy, management consulting, or strategic roles within high-growth environments, and cross-functional execution
People Management: Experience leading and cultivating high performance teams
Leadership: Proven ability to influence and lead cross-functional teams, build trust, and drive outcomes in a matrixed organization
Strong Product Marketing craft; fintech or Payments experience preferred
Strategic thinking: Strong capability to translate strategic plans into actionable tasks, ensuring project completion and alignment with business goals
Understands and utilizes core marketing frameworks to develop segmentation, targeting, and positioning, and translate strategy into product roadmaps and actionable, cross-functional go-to-market plans
Analytical and problem solving orientation: comfort with different testing methodologies and synthesizing inputs from multiple data sources to analyze ROI, develop big insights, and make recommendations that unlock growth opportunities
Ability to prioritize and make strategic choices, specifically narrowing from a range of opportunities to highest-impact levers, balancing short and long term business outcomes
Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results
Technical Acumen: Understanding of payment systems and money movement is a plus
Excellent verbal, written/presentation, and interpersonal communication skills
BA/BS required, MBA preferred. Or equivalent work experience
Experience with small- and mid-sized business a plus
Preferred
Strong Product Marketing craft; fintech or Payments experience preferred
MBA preferred. Or equivalent work experience
Experience with small- and mid-sized business a plus
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-09
Small Business Trends
2026-01-03
2026-01-02
Company data provided by crunchbase