Endor Labs · 1 month ago
Senior Product Manager, Growth
Palo Alto
Full-time
Onsite
Senior Level
$180K/yr - $240K/yrEndor Labs is building the Application Security platform for the software development revolution. As the Senior PM for Endor Experience & Growth, you will own the customer journey from first touch through POC and the first 30 days, designing onboarding experiences and driving sustainable growth for the product.
Artificial Intelligence (AI)Cyber SecurityDeveloper PlatformDeveloper ToolsOpen SourceSecuritySoftware
Responsibilities
Own activation → TTFV → retention → free→paid conversion for a dev product; design guardrails for free vs. paid and improve metrics through iterative shipping
Credible with GitHub/GitLab/CI, tokens/webhooks, CLI/agents; can specify install/onboarding flows and remove friction with engineers
Design empty states, guided checklists, progressive disclosure, and in-product nudges that reliably get first value fast
Own docs IA, release notes, advisories, and in-product comms; instrument search/deflection and keep content tied to activation/POC success
Hypothesis-driven iteration across copy/UX/feature gating; runs lean experiments and translates learning directly into roadmap/prioritization
Driving growth in an Enterprise SaaS product focused on a security or developer buyer
Qualification
Required
B2B Enterprise–Native PM (required): You've built developer SaaS for mid-market/enterprise—navigating POCs, multi-stakeholder deals (Dev, Platform, AppSec)
Developer-tools/Cybersecurity Fluent: Comfortable with GitHub/GitLab, CI/CD, tokens/webhooks, CLIs/agents; you can spot and remove onboarding friction with engineers. Experience with security tools like scanners is a big bonus
Onboarding & First-Minute Obsessed: You design empty states, checklists, progressive disclosure, and nudges that make first value feel instant
Cross-Functional Accelerator: You align Eng, Design, DevRel, Support, and Sales/SE to land simple, repeatable journeys (POC and Day-30)
Startup-Ready: You thrive in ambiguity, create structure, and leave behind playbooks others can run
Full-funnel PLG Ownership: Own activation → TTFV → retention → free→paid conversion for a dev product; design guardrails for free vs. paid and improve metrics through iterative shipping
Developer-tools Depth: Credible with GitHub/GitLab/CI, tokens/webhooks, CLI/agents; can specify install/onboarding flows and remove friction with engineers
Onboarding & TTFV UX Craft: Design empty states, guided checklists, progressive disclosure, and in-product nudges that reliably get first value fast
Content systems & docs Ownership: Own docs IA, release notes, advisories, and in-product comms; instrument search/deflection and keep content tied to activation/POC success
Experimentation Muscle: Hypothesis-driven iteration across copy/UX/feature gating; runs lean experiments and translates learning directly into roadmap/prioritization
Enterprise SaaS & Security/AppSec Literacy: Driving growth in an Enterprise SaaS product focused on a security or developer buyer
Preferred
Freemium pricing/packaging experience
DevRel/community programs
privacy/telemetry guardrails
enterprise POC playbooks
Experience with SAST/SCA/IaC, SBOM/advisories
Benefits
Incentives/variable compensations such as commissions, stock options and/or bonuses
Company
Endor Labs
Application Security for the AI-Software Development Era
Founded in 2021
51-200 employees
H1B Sponsorship
Endor Labs has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (3)
2022 (3)
Funding
Current Stage
Growth StageTotal Funding
$188MKey Investors
DFJ GrowthCiti VenturesLightspeed Venture Partners
2025-04-23Series B· $93M
2024-07-15Series Unknown
2023-08-03Series A· $70M
Leadership Team
Varun Badhwar
Founder & CEO
Dimitri Stiliadis
Co-Founder and CTO
Recent News
2026-01-13
2026-01-13
2025-12-20
Company data provided by crunchbase