Danfoss · 1 day ago
Seasoned Strategic Product Marketing Manager - Data Center Cooling Solutions, Maumee OH
Danfoss is a family-owned company that engineers solutions to increase machine productivity and reduce energy consumption. The Product Marketing Manager will own the strategic positioning and messaging for cooling solutions in the data center market, develop comprehensive marketing strategies, and lead integrated marketing campaigns to enhance brand presence and thought leadership.
Industrial EngineeringIndustrial ManufacturingProduct Design
Responsibilities
Own strategic positioning and messaging for cooling solutions in the data center market
Develop and execute a comprehensive marketing strategy to strengthen brand presence and thought leadership
Create compelling narratives and branding frameworks that differentiate our solutions
Develop and own the messaging strategy that positions Danfoss as the preferred partner for data center cooling solutions
Lead integrated marketing campaigns in collaboration with global communications, product management, and online marketing teams
Drive go-to-market initiatives through exhibitions, events, and white papers
Create compelling value propositions and translate technical features into clear, customer-focused messaging
Identify target audiences and craft marketing plans that resonate with their needs
Execute digital marketing initiatives—including social media campaigns, targeted content, and online advertising—to increase brand visibility
Monitor and optimize campaign performance, ensuring alignment with business objectives and measurable impact in the data center market
Translate technical innovation into clear, impactful messaging for B2B audiences
Leverage analytics and strategic insights to guide decision-making and optimize campaigns
Collaborate cross-functionally to ensure alignment between product, brand, and market positioning
Focus on industrial products experience and proven success in B2B marketing
Qualification
Required
8–10 years in industrial manufacturing or marketing, preferably with a background in the data center industry
Bachelor's degree in Business Administration, Marketing, Engineering, or related field
Strong expertise in communications and online marketing
Proven ability to prepare and execute marketing plans
Proficiency with BI tools (Qlikview, Mosaic/Power BI) and Microsoft Office
Excellent English communication skills (written and verbal)
Ability to create creative messaging and visual presentations
Preferred
MBA or Master's degree
Benefits
Bonus system
Paid vacation
Retirement plan
Flexible working hours
Personal insurance
Opportunity to join Employee Resource Groups
State of the art virtual work environment
Employee Referral Program
Company
Danfoss
Danfoss engineers solutions that increase machine productivity, reduce emissions, lower energy consumption, and enable electrification.
H1B Sponsorship
Danfoss has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (36)
2024 (23)
2023 (24)
2022 (19)
2021 (31)
2020 (22)
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Advanced Propulsion Centre UK
2018-08-14Grant
Leadership Team
Recent News
2025-11-19
globallegalchronicle.com
2025-11-19
Company data provided by crunchbase