Federato · 1 month ago
Senior Content Strategist
United States
Full-time
Remote
Senior Level
6+ years expFederato is on a mission to defend the right to efficient, equitable insurance for all. As the Senior Content Strategist, your primary responsibility will be to create and maximize the use of impactful content across various channels and audiences, collaborating with teams to drive brand awareness and educate the target audience.
Artificial Intelligence (AI)FinTechInsuranceInsurTechSoftware
Responsibilities
Collaborate with subject matter experts to craft original content in a variety of formats, from blog posts and articles to white papers, infographics, videos, and more
Develop and implement content strategies aligned with our immediate and long-term marketing initiatives and campaigns
Collaborate as a thought partner with product marketing, demand gen, field marketing, executive stakeholders, and external agencies to develop content and strategies that drive business outcomes across the buyer journey
Champion best practices in grammar, writing, and style
Measure and report on content performance; refine strategies based on insights
Act as a connector across teams, translating priorities into unified narratives that support marketing, sales, and product objectives
Qualification
Required
6+ years of content marketing experience in the B2B tech/enterprise software space, background in insurance or fintech is a strong plus
Experience leading content strategy in collaboration with product, sales, and marketing teams to shape positioning and drive pipeline
Adept at developing and publishing content for social media channels, with an eye for brand voice, timing, and audience engagement
Robust portfolio of published work showcasing strong English writing skills and ability to translate complex topics into digestible content
Exceptional writing and editing abilities
Proficient in devising strategies for disseminating content across a variety of lengths (long-form + short-form) and formats (blog posts, video, interactive, audio, etc)
Proficient with the use of AI tools for content ideation, drafting, and competitive analysis
Strong understanding of SEO/AEO best practices and ability to execute on strategies that drive results
Comfort working in a fast-paced, deadline-driven environment
Proven ability to partner cross-functionally with senior stakeholders, influencing strategy and aligning content to broader business goals
Strong communicator able to navigate feedback loops and align diverse perspectives into a unified content direction
Proven ability to manage multiple content projects simultaneously, driving timelines, quality, and alignment across teams
Company
Federato
Federato is an AI-powered insurance underwriting platform that enhances the underwriting process for property and casualty insurance.
51-200 employees
H1B Sponsorship
Federato has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (7)
2024 (2)
2023 (3)
2022 (1)
Funding
Current Stage
Late StageTotal Funding
$180MKey Investors
Goldman Sachs AlternativesStepStone GroupCaffeinated Capital
2025-11-18Series D· $100M
2024-11-20Series C· $40M
2023-06-27Series B· $25M
Leadership Team
William Ross
CEO and Co-Founder
William Steenbergen
Co-Founder/CTO
Recent News
2025-12-20
Digital Insurance
2025-12-08
Company data provided by crunchbase