Chapter Aesthetic Studio · 2 weeks ago
Sr Manager, Growth Marketing
Chicago, IL
Full-time
Onsite
Senior Level, Lead/Staff
$120K/yr - $140K/yr
8+ years expChapter Aesthetic Studio is a rapidly growing medical aesthetics brand focused on empowering individuals to embrace their beauty. The Senior Manager, Growth Marketing will drive sustainable guest and member growth through lifecycle strategies, a loyalty program, and cross-channel execution, playing a key role in shaping and operationalizing high-impact initiatives.
BeautyCosmetic SurgeryCosmeticsHealth CareSales
Responsibilities
Build and own the loyalty program strategy, including defining the value proposition, communications levers, and go-to-market plans to maximize member acquisition and retention
Operationalize the loyalty program, including segmentation and offer approach, and operating model for the program is governed, optimized, and maintained across teams
Bring the loyalty experience to life across channels, ensuring consistent messaging, compelling creative, and seamless integration across guest touchpoints
Support growth marketing initiatives across the full guest journey, from prospecting and nurture to conversion and ongoing engagement
Collaborate closely with CRM to bring to life personalized journeys that drive higher conversion, frequency, and lifetime value
Develop data-backed offer strategies and personalization tactics, testing into the most effective incentives and messaging for each segment
Build an experimentation roadmap and A/B testing framework to accelerate learning and continuously improve performance
Drive integrated marketing planning, aligning member lifecycle, promotional, and content initiatives into cohesive campaigns and channel plans that support business goals
Partner with creative, CRM, content, media/digital, and studio teams to ensure consistent execution and a seamless guest experience across touchpoints
Translate campaign and performance insights into clear recommendations that inform go-forward strategies and prioritization
Qualification
Required
8+ years of experience in growth marketing, lifecycle/CRM, loyalty marketing, performance marketing, or related fields
Demonstrated experience owning or significantly contributing to a loyalty or membership program, from strategic development through execution
Deep understanding of growth levers including acquisition, retention, personalization, and offer strategy
Proven ability to analyze data, extract insights, and drive decision-making based on performance outcomes
Excellent project management skills with a high degree of ownership; adept at managing multiple initiatives in a fast-paced environment and consistently delivering results
Industry experience not required but must have a foundational understanding of functional and emotional customer needs within the beauty/wellness space
Strategic & Analytical Thinking: Ability to define growth opportunities, build frameworks, and interpret complex data to drive action
Customer-Centric Mindset: Deep understanding of consumer behavior, segmentation, and lifecycle dynamics to drive personalized engagement strategies
Innovation & Experimentation: Passion for testing, iteration, and continuous improvement
Accountability & Results Orientation: Self‑directed and comfortable with ambiguity; drives impact through disciplined execution and a focus on measurable results
Executional Excellence: Skilled at operationalizing strategy, building processes, and ensuring follow-through across teams
Cross-Functional Leadership and Collaboration: Strong communication and influence skills; able to align stakeholders, drive integrated workstreams, and work collaboratively across marketing, creative, and field teams
Benefits
Paid time off
Health
Dental
Vision
401(k) savings plan with match
Company
Chapter Aesthetic Studio
Chapter Aesthetic Studio offers non-surgical cosmetic face, body, beauty products, and skin treatments services.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Ben Wood
Chief Medical Officer
Recent News
2022-06-08
2022-05-19
Company data provided by crunchbase