Nexstar Media Group, Inc. · 2 weeks ago
Digital Strategic Account Manager
Raleigh, NC
Full-time
Onsite
Senior Level
5+ years expNexstar Media Group, Inc. is a leading media company seeking a Digital Strategic Account Manager to join their Raleigh, NC team. The role focuses on driving new business growth and expanding existing accounts through client-centered marketing strategies and digital advertising solutions.
BroadcastingInformation ServicesMedia and EntertainmentNewsPublishingSocial Media
Responsibilities
Prospect and secure new business through networking, referrals, and outreach
Consistently meet or exceed individual revenue goals and quarterly targets
Develop strong relationships with both advertising agencies and local clients to grow their business by planning and organizing a sales strategy to meet goals, as well as monitor and track sales plan
Assist the sales leadership team in developing a strategy to support achievement of goals focused on metrics-driven success for digital marketing services
Create digital marketing growth plans based on individual advertiser goals and objectives
Identify, prospect and develop new business
Maintains and grows existing accounts as well as develops new accounts
Responsible for generating revenues through sale of commercial television and digital products
Develop strong relationships with both advertising agencies and local clients in an effort to grow their business by planning and organizing a sales strategy to meet goals, as well as monitor and track sales plan
Achieve monthly and quarterly revenue goals
Formulate and present customized digital advertising solutions in collaboration with account executives and individually
Perform in-depth data analysis to deliver actionable insights to ensure campaign success
Educate advertisers on performance metrics, insights and best practices
Build a comprehensive collection of success stories and case studies to share with the sales team
Share knowledge of digital media products and advertising trends during sales training meetings and individual training sessions
Assist sales management team with special projects related to digital sales
Other duties as assigned
Qualification
Required
Expertise selling and developing digital marketing campaigns utilizing a variety of products and tactics including CTV/OTT, targeted video, email, SEM, social and more
Strong knowledge and practical application of digital media targeting capabilities and analytics
Excellent presentation skills are essential - Ability to write, design and deliver clear and concise information in a creative and compelling format
Solid time management skills, consistently meets deadlines
Effective problem solving, relationship building and communication skills
Knowledge of media plans, advertising marketplace, and key competition
Can excel in a fast-paced, revenue-driven sales environment
Strong computer skills including Microsoft Office plus the ability to quickly learn new industry specific software
Professional appearance is a must
Reliable transportation, valid driver's license and a satisfactory driving record
Bachelor's degree in marketing, advertising, mass communications, or a related field, or an equivalent combination of education and/or proven work-related experience
Minimum five years of experience in a strategic role in digital advertising sales and marketing, preferably within a media or digital marketing company
Company
Nexstar Media Group, Inc.
Nexstar Media Group, Inc.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$2.5M2017-09-06Post Ipo Equity· $2.5M
2003-12-05IPO
Leadership Team
Bill Sammon
SVP
Jerry Walsh
Senior Vice President, Local Content Development
Recent News
The Motley Fool
2026-01-17
2026-01-16
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